Recently, according to SGB Media Online , a survey commissioned by FDRA (Footwear Distributors and Retailers in the United States) showed that casual shoes /sports shoes are the most popular shoe choice this spring, with 53% of people being potential buyers .
Running or athletic shoes were the second most popular choice at 32 %, followed by work or other footwear at 9% and fashion shoes at 5%.
Among 18- to 29-year-olds, running or athletic shoes are the most popular choice ( 49% ) , while for 30- to 39-year-olds, running or athletic shoes ( 43% ) and casual shoes /athletic shoes ( 47% ) are the most popular choices. In other age groups, most people plan to buy casual shoes or athletic shoes.
The survey also found that the majority ( 52%) of respondents are likely to buy new shoes this spring . 26% of respondents said they are somewhat likely to buy shoes this spring, while 22% said they are unlikely to do so.
Younger respondents are more likely to buy shoes, as 68% of those in the 18-29 age group say they are likely to buy shoes, while 61% of those in the 30-39 age group say they are very likely to buy them, while 50% of those in the 40-49 age group are likely to buy them, 48% of those in the 50-59 age group, and 42% of those in the 60-69 age group are likely to buy them.
As for where they'll buy shoes this spring, respondents were split, with 45% planning to buy in-store, 44% planning to have them delivered to their door, and 11% planning to buy online and pick them up in-store or curbside.
Of those who plan to shop online, 31% plan to use Amazon, while 28% say they will shop on the brand’s website. 19% will shop through footwear sites like Zappos or Shoes.com, and 14% plan to shop through retailers like Nordstrom or Footlocker.
24% said that 60% of their shopping will be done online and 40% will be done in-store, and 23% said that almost all of their future shoe purchases (100%) will be made online .
In summary, for shoe retailers, casual shoes/sports shoes may become the most popular footwear this spring , and online shopping will become the choice of most people. Therefore, sellers can select products according to consumers' preferences and better increase product sales. USA Footwear Casual shoes Sports shoes Online shopping spring |
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