150 million financing completed! Cross-border e-commerce service provider Mabang will enter Europe and the United States

On March 29, cross-border e-commerce service provider Mabang Software completed its A and A+ rounds of financing, with a total fundraising scale of approximately RMB 150 million. Guangyun Technology and Huaying Weimo Fund participated in Mabang Software's A and A+ rounds of financing respectively.

Guangyun Technology is one of the first e-commerce SaaS service providers in China and was successfully listed on the Shanghai Stock Exchange Science and Technology Innovation Board in 2020. Guangyun Technology mainly deploys domestic mainstream e-commerce platforms , and its e-commerce warehousing service provider Kuaimai ERP has established service outlets in more than 60 core cities across the country . Huaying Weimo Fund mainly invests in start-ups in enterprise-level service SaaS and upstream and downstream industrial chains .

Mabang Software, formerly known as Mabang ERP, is one of the earliest service providers in China to enter the cross-border e-commerce ERP field. I believe that many multinational e-commerce sellers have also come into contact with Mabang ERP . Mabang ERP was established in 2010. Its founder, Zhang Jie, had been engaged in the cross-border e-commerce industry for more than ten years in the early stage, and later turned to ERP development . Therefore , Mabang ERP is closer to the needs of sellers in terms of e-commerce processes and seller pain points . After more than ten years of development, Mabang is not only an ERP software company, but also provides e-commerce solutions.

In recent years, among cross-border e-commerce service providers , Lingxing ERP and Dianxiaomi have completed financing earlier than Mabang . Lingxing ERP was founded in 2017 and completed a RMB 70 million Series A financing in October last year ; while Dianxiaomi was founded in 2014 , starting a few years later than Mabang, and announced the completion of a RMB 150 million Series B financing in January this year .

As the leading ERP company in China, Mabang currently has a team of more than 300 people at home and abroad, with cross-border business covering more than 20 cities across the country, and has opened localized services in Southeast Asia. Currently, Mabang serves more than 70,000 e-commerce sellers, and connects with nearly 100 mainstream e-commerce platforms including eBay, wish, lazada, shopee, Amazon , more than 1,000 logistics companies, and many mainstream cross-border payment tools .

In Southeast Asia, Mabang has already reached cooperation with local giants such as Lazada, Shopee, and Tokopedia . In addition to Indonesia, the Philippines , Malaysia, Thailand, and Vietnam, where it has already been deployed , Mabang is also preparing to further expand into Europe, the United States, and some emerging markets.

This round of financing is of great significance to the development of Mabang itself. In addition, the in-depth cooperation between Kuai Mai ERP under Guangyun Technology and Mabang ERP is also of certain significance to Chinese sellers . Kuai Mai ERP focuses on domestic e-commerce warehousing services, while Mabang ERP focuses on cross-border e-commerce services. This combination of domestic and cross-border products can be interconnected .

After the epidemic, the trend of overseas consumers' consumption behavior shifting from offline to online has been on the rise . Cross-border platforms themselves are relatively regional , and sellers usually need to operate multiple e-commerce platforms at the same time . This part is often complicated , so the field of cross-border e-commerce service providers is also promising.

In recent years , there have been many financings in the field of cross-border e-commerce service providers in China. After completing the A and A+ rounds of financing, Mabang Software will further integrate the advantageous resources of multiple parties and strengthen sales integration and channel docking, which is also good news for domestic sellers.

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