It’s a great time to go out in spring! Sales of picnic supplies in South Korea surged 237%!

It’s a great time to go out in spring! Sales of picnic supplies in South Korea surged 237%!

Recently, the cold weather has gradually receded, and the maximum temperature in South Korea has exceeded 10 degrees every day for several consecutive weeks . More and more young people like to go on day trips, and the sales of picnic supplies continue to grow.

 

According to data from the distribution industry on the 7th, sales of camper vans on Gmarket, operated by eBay Korea, increased nearly three times from the 25th of last month to the 3rd of this month compared to the same period last year.


 

Sales of camping chairs and tables increased by 93% and 81% respectively , sales of fuel such as firewood and charcoal needed for camping cooking increased by 237%, barbecue grills increased by 41% , and sales of tents, which are essential for camping, also increased by 25%.

 

In addition to shopping online , many people buy camping supplies at large bazaars .

 

During the same period, Lotte Mart's sales of camping bedding such as sleeping bags and hammocks increased by 110.1% and 87.9% compared with the same period last year , and sales of camping cooking utensils, including lanterns and buckets, increased by 79%.

 

Frozen foods such as rolls, sushi and gimbap accounted for 48.7% of sales , and alcoholic beverages accounted for 24.6%.

 

During this period, sales of camping tables ( 526.7%) , sunshades ( 280.7%) , refrigerators ( 102.8%) , and charcoal and barbecue supplies ( 165.5%) on E-Mart doubled .

 

Due to the epidemic, overseas travel has become difficult and people are reluctant to go to crowded places, so camping has become a new leisure activity for people , and the distribution industry has also begun to step up promotional activities .

 

In light of the warm weather, E-Mart is holding its camping supplies sale a month and a half earlier than usual .

 

It is reported that Shinsegae Department Store's outdoor sales last month increased by 43.5% compared with the same period last year , and sales of casual sportswear including leggings increased by 70.2%.

 

Last month, the Korea Tourism Organization released information on changes in domestic tourism, showing that searches for camping sites in car navigation destinations increased by 54% last year compared to the year before .

 

The Jeju Tourism Organization introduced in the results of its Jeju tourism trend analysis that after the outbreak of the epidemic, the keywords for Jeju tourism were "camping" and "power outage."

 

The period around Qingming Festival is a good time for outings. Sellers should be well prepared, choose the right categories, stock up in advance , and seize market opportunities .


South Korea

Picnic supplies

camping

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