A large number of Amazon accounts were suddenly subject to second review, and more than 30 sellers’ accounts were affected

According to folk custom, the sixth day of the Lunar New Year is to send away the poor ghost. The editor who was about to return in the afternoon couldn't help but feel something was wrong (dog head) ...

The Spring Festival holiday is about to end, and a large number of workers are on the road today. Those who are faster have already sent their workstation photos and said "good luck to the new work." However, Amazon suddenly attacked yesterday, and a large number of accounts were subject to a second review. Many sellers were forced to end their holidays early and urgently deal with the problematic accounts.

Multiple accounts were suddenly subject to the second review, and more than 30 accounts of sellers were affected

Yesterday, when people were busy "welcoming the God of Wealth", some sellers suddenly received bad news - their accounts were reviewed for the second time. Even during the Spring Festival, some seller groups were in an uproar. One seller said that all three accounts that his friend bought from the service provider were shut down.

So is there something wrong with the link provided by the service provider? Not necessarily. The seller said that his five accounts were also bought and are currently safe. This time, many accounts were triggered by the second review. Some sellers said that more than 30 of their accounts were collectively hit. What's more, nearly 80 accounts of one seller were all hit by the second review, which is regrettable.

Analyzing the audited accounts, those that were recently registered and did not place many orders were the main targets of the second audit. Sellers noticed that most of the links in this batch of problems were from merchant links, while the self-registered accounts were preserved. This situation shocked and puzzled many sellers.

Industry insiders pointed out that previously some unscrupulous service providers had modified the real investment link and resold it to the sellers under the guise of investment promotion, without the sellers being aware of it. However, the Amazon system soon discovered the error and, like in the past few years, took action again during the Spring Festival, leaving a shadow on the sellers to whom the link belonged.

Another point worth noting is that many of the compromised accounts were bought by sellers. Purchased accounts may not necessarily have problems, but most of the problematic accounts are these accounts. Although buying accounts is unreliable, the demand for bulk accounts is unbearable, and some sellers will take risks.

Sellers are not optimistic about the second review of their accounts. A seller asked for help on the forum: Amazon's new account has passed the second review. If it fails, can the brand registered in the name of this company be used on other accounts? Will it be associated? It is difficult to pass the second review, which is why many sellers are afraid of the second review.

The triggering cause is unclear, and the service provider keeps raising the price of the second instance, leaving many sellers helpless. On the other hand, the buyer side of Amazon is once again in a frenzy.

1,000 positive reviews can be purchased for $11,000. Amazon is criticized for fake reviews

The issue of fake reviews on Amazon has been criticized again. Sellers can buy 1,000 positive reviews for around $11,000, and these companies that provide such services will also promise sellers that they can help them quickly rise to the top of the Amazon rankings.

According to foreign media reports, a British consumer organization posed as an Amazon seller to conduct an investigation and found that some companies are currently selling fake reviews in large quantities.

The consumer group said it had uncovered an army of more than 700,000 product reviewers from just five companies that offered review manipulation services, including free or discounted products in exchange for reviews, or running promotions for sellers to boost their positive reviews .

AMZTigers , a German company, sells reviews individually for 15 euros or in batches, ranging from 699 euros for 50 reviews to 8,999 euros (about $10,900) for 1,000 reviews. AMZTigers also promises to help sellers get the Amazon Choice badge in less than two weeks by using its buyers to generate sales in specific searches .

AMZTigers Price List

Amazon prohibits sellers from trading reviews for third parties, and says it will suspend, ban, and take action against those who violate those policies. But that’s exactly what AMZTigers offers.

The AMZTigers website also proudly states that sellers can " use our massive database of verified shopper reviews to increase your sales and revenue on Amazon ."

Foreign media reports mentioned that those who provide reviews will receive a small fee and a refund for the purchased products.

When contacted by CNN Business , Amazon said it had removed the Amazon Choice label from the relevant products .

Amazon responded: " We remove fake reviews and take action against anyone involved in abuse. We have already implemented dozens of bans against providers of fake reviews in Europe and will not shy away from taking legal action. We will continue to work hard to protect the authenticity of customer reviews . Customers who doubt the credibility of product reviews are advised to click the "Report Abuse" link under each review . We will investigate and take necessary action. "

The issue of fake reviews on Amazon has been mentioned repeatedly by the media, and the platform has taken various measures to rectify such practices by sellers. However, fake reviews still exist.

In September 2020, six people in the United States were charged with bribing Amazon employees for $100,000. The U.S. Department of Justice said that the Amazon employees who accepted the bribes restored the accounts of sellers that were suspended for providing dangerous products . The indictment stated that the previously banned sellers earned more than $100 million from Amazon sales after the "unfounded and fraudulent reinstatement." The case is still under trial.

Amazon sellers, companies that provide fake reviews, and others are trying to circumvent the platform's policies.

Amazon sellers sometimes offer free or discounted products in exchange for reviews, even though Amazon prohibits the practice. Some of these sellers even offer a small payment along with the free or discounted product .

Foreign media called for a crackdown on websites that sell or promote fake review transactions, and urged Amazon to take more measures to proactively prevent fake reviews from infiltrating its website . It also said that if online platforms do not take responsibility, the government must urgently strengthen online consumer protection, including the legal liability of platforms for false and misleading review activities .

It is foreseeable that Amazon will continue to crack down on fake reviews in the future. Sellers should take the platform policies seriously. It may feel good for a while to post fake reviews, but you will be punished if you are caught!

There is only one day left in the holiday, and many workers are "on the road"

In addition, the energy crisis in the United States is intensifying. On Monday, the power system in Texas collapsed. In order to avoid a complete collapse of the power grid, at least 5 million people in the United States had to take turns to fall into darkness after the blackout; at the same time, due to energy shortages, energy prices soared to record levels.

The low pressure also had a deadly impact: since the cold began, at least 15 people have died in weather-related car accidents. In Oklahoma alone, 123 people were hospitalized for weather-related injuries on Monday. As the blizzard moved north, more than 200 million people across the United States received blizzard warnings. No wonder domestic sellers say that orders are not good. How can Americans who have no power shop online?

Today is the sixth day of the Lunar New Year. There is a folk custom of "sending away poverty". Many cross-border partners have turned to the God of Wealth to send away the ghost of poverty, indicating that the new year will usher in good luck and fortune.

Today is also the last day of the holiday for many cross-border people. Many cross-border people posted on social media saying that the remaining holiday balance is seriously insufficient and they are currently on their way back, preparing to start work tomorrow.

Tomorrow is another energetic day. It’s a new year and a new beginning. Come on, workers!

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