The global e-commerce market will continue to develop rapidly in 2021. How can sellers grasp the trend and win in product selection? According to Jumpseller, the best online sales products in 2021 are as follows.
1. Pet Products
As celebrity dogs and cats go viral on Instagram, pet owners will continue to buy hundreds of trending products online, becoming necessities rather than luxuries when pet owners view their pets as a core part of their family rather than just an animal.
Regardless of the product, there are three key purchasing behaviors that drive consumer decisions : keeping pets healthy, spending leisure time with pets, and ensuring they are comfortable at home. Especially with the ongoing lockdown, online shoppers are sure to purchase the next product that makes pets more comfortable.
Such as: pet grooming gloves, pet selfie tools, electronic cat toys, pet beds.
2. Health and beauty products
According to WARC data, the health and beauty industry’s online sales share is expected to reach 23.3% by 2025. And, as consumers turn to sustainable, cruelty-free products, this means that retailers must offer vegan-friendly products in the e-commerce market.
While women make up the majority of the target market for health and beauty products, men are increasingly buying beauty products online as well.
Such as: beard oil /beard balm, all-natural skin care products, environmentally friendly and harmless nail polish.
3. Smart devices and Bluetooth products
Consumers now expect a hands-free and easier user experience, and these items also help create a more comfortable home office space. At the same time, smart devices are also the mainstay of today's technology market, so selling items that include these wireless features in online stores may be able to increase sales.
Such as: wireless /bluetooth headsets, wireless/bluetooth earbuds, portable wireless/bluetooth speakers, smart keys, smart bulbs.
4. Sportswear
During the ongoing epidemic, people exercise at home and consumers are also looking for comfortable clothes. After sports and leisure wear, sportswear has also become one of the hottest commodities in 2020. The change of lifestyle around the world has increased consumers' investment in fitness and related accessories.
As the sports and fitness industry grows rapidly, the trend towards athleisure will also grow with it. Although there are many sportswear products targeting men, the overall market for women's sportswear tends to be higher.
Such as: customized sportswear, hoodies, high-end fashion sportswear.
5. Notebook products
Since the outbreak of the epidemic, people have paid more attention to mindfulness and meditation as a way to escape from the current busy life. As a result, more and more related products have appeared on the Internet.
Such as: notebook, calendar.
6. Yoga mat
As the number of people exercising at home increases and consumers increasingly pursue a healthy lifestyle, yoga mats have become important.
Not only that, yoga classes can be performed at home, requiring only exercise clothes, a mat and some instructional videos, making it one of the most accessible home workouts. In addition, yoga mats are less expensive to invest in than gym memberships.
7. Mobile device accessories
During the pandemic, reports show that the frequency of mobile phone use has increased by 70%. There is no doubt that we are entering the era of mobile devices. Therefore, smartphone accessories are a practical necessity for any user, but the behavior of buyers will be affected by different personalities.
Such as: mobile phone cases, laptop bags, laptop cases, smart watch straps.
8. Puzzles and games
As more people spend too much time in front of screens, consumers are looking for ways to relieve fatigue, and puzzles and board games are becoming an effective way.
The e-commerce market has huge potential, but at the same time, competition is also very fierce. Therefore, in 2021, retailers should be careful in selecting products. E-commerce Hot product prediction |
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