What is Fengqu Haitao & Fengqu Haitao Review

Fengqu Haitao is a cross-border e-commerce platform under SF Express. Formerly known as SF Haitao, it is a cross-border import retail website launched by SF Express. It mainly provides consumers with imported goods from high-quality overseas brands through a combination of its own procurement team and overseas e-commerce.

About Fengqu Overseas Shopping

Fengqu Haitao was formerly known as Shunfeng Haitao and was renamed on October 15, 2015. Fengqu Haitao FengQu.com is operated by Shanghai Qianqu Network Technology Co., Ltd. It is a leading self-operated cross-border e-commerce platform in China, providing multi-channel e-commerce services such as online websites, mobile clients, and WeChat mobile versions. It is also a cross-border e-commerce company with a comprehensive international supply chain layout, providing dual-line services of ultra-fast bonded and cross-border direct mail.

The core value of Fengqu Haitao is rich and interesting products, focusing on differentiated, personalized, and long-tail products. It cooperates with many foreign e-commerce giants. More than 90% of the products come from local overseas manufacturers, and the supply is reliable.

Fengqu Haitao is well-known for its cross-border delivery efficiency and is equipped with a local customer service team to solve after-sales problems, allowing Chinese residents to enjoy the same life experience as residents in Europe, the United States, Japan, Australia, New Zealand and other places without leaving home.

Fengqu Overseas Shopping provides Chinese consumers with a shopping service that allows them to purchase global products quickly and easily. As the first stop for cross-border shopping for quality life, it advocates the trendy shopping concept of "authentic and high-quality products".

In addition to SF Express’ own employees, Fengqu Haitao’s core team also brought in outstanding talents from other companies, including former Alibaba professionals, other cross-border e-commerce companies, and well-known domestic Internet companies.

Advantages

1. Fengqu Overseas Shopping adopts the model of self-operation and direct purchase, which has better competitiveness in terms of buyer experience.

2. Among many cross-border e-commerce companies, Fengqu Haitao has taken a unique approach and was the first to explore a non-standard, personalized direct mail model, becoming a benchmark for the development of the industry.

3. Focusing on personalized and long-tail products, creating a closed-loop transaction system, and relying on powerful logistics resources, Fengqu Overseas Shopping has become a model for the e-commerce industry to adapt to the trend of the times and grasp the essence of business for long-term development.

shortcoming

1. Due to Fengqu Overseas Shopping's self-operated direct purchasing model, merchants are currently unable to settle in, which to a certain extent increases the logistics and financial pressure on the platform.

2. The main non-standard products have a long service chain and are closely integrated online and offline, so the threshold is high and it is not easy to enter.

Main categories

Fengqu Overseas Shopping mainly sells a wide range of overseas products, including maternal and child products, beauty and personal care products, 3C home appliances, health products, fast-moving consumer goods, fresh food, fashion apparel and bags, household products, etc., as well as a variety of diversified overseas life experience products. It always provides lightning delivery and group purchase special offers, advocating "smooth global shopping and enriching life", meeting the urgent needs of Chinese consumers for the quick purchase of high-quality overseas products and enriching their diversified shopping choices.

Basic process of importing from overseas via Fengqu

1. Overseas direct mail

Domestic order - overseas shipment - direct air mail - open customs clearance - domestic SF Express door-to-door delivery

2. Bonded import

The platform prepares goods for the warehouse - customers purchase goods and pay online - the platform issues shipping instructions - customs clearance - customs releases goods to the airport bonded warehouse - picking goods out of the warehouse - delivery to domestic buyers - order confirmation and end of the process

Partner Program

SF Overseas Shopping actively connects with overseas e-commerce channels and international brands, providing integrated cross-border B2C services including sales, e-commerce online and APP channel promotion, offline channel (Heyke, etc.) promotion, logistics, payment, and customer service, helping partner brands in North America, Europe, Japan, Australia and New Zealand to successfully sell to China.