What is Real.de? Real.de Review, Features

Real.de entry channels:

http://suo.im/6iNKEk

About Real.de

Real.de is the third largest e-commerce platform in Germany. It was founded in 2015 and operates 15 million products from more than 5,000 categories, including 3C electronics, household goods, gardening supplies, fashion, accessories, outdoor products, and maternal and child products. The average monthly visit volume is 21 million.

Main best-selling categories

Electronic products, sporting goods, kitchen supplies, and furniture.

Platform Advantages

• The average order value is high, the growth rate is fast, and the potential is unlimited.

• Chinese seller backend, easy to operate.

• There are many ways to upload products for free, there is no quantity limit, and the contract can be terminated at any time.

• The advertising model is diverse and intelligent, and can automatically adjust to the most competitive price based on the seller's advertising strategy.

• You can display your own website URL in your store for an additional fee of only 9.95 EUR/month.

• The Chinese team provides full guidance on the process of settling in, setting up stores, listing products, etc., and conducts regular training.

• According to Amazon's statistics, Germany has the strongest purchasing power in the European minority language market and has good market prospects.

Seller's Sales Conditions

1. The basic monthly fee is 39.95 euros for store rent;

2. The company’s headquarters is in the European Union, preferably Switzerland;

3. Have relevant experience in e-commerce industry;

4. Make sure customers can contact you quickly (via email and phone);

5. Communicate with customers in German;

6. Prohibited items may not be sold on the platform;

7. All products must have an EAN, and the EAN must be set by the manufacturer.

During the registration process, you need to enter the company information. After filling in the information as required, you can submit the registration application. The Real.de team will review the information and open your store as soon as possible. After the store is activated, an email notification will be sent again.

Rules to follow

1. The store name cannot remind customers of Real.de;

2. Communicate with customers in German. The platform will reiterate this when registering an account.

3. You must ensure that customers can communicate with you by phone or email;

4. The product must be new;

5. Products that are prohibited from sale shall not be sold;

6. There must be a logistics tracking number and delivery must be completed within the specified time.

Seller entry conditions

1. A public bank account in Germany or Europe (a third-party payment public account can be used);

2. Return address in Germany or Europe;

3. German local tax number certificate, German VAT certificate, F22 tax copy;

4. Experience in operating European e-commerce platforms (such as Amazon Germany);

5. Chinese business license (original and English translation);

6. Identity documents of the legal representative and shareholders (original and English translation);

7. Articles of Association or Shareholders Agreement;

8. Credit report (original and English translation), obtain address: http://www.gsxt.gov.cn, click Send report;

9. Logistics (including direct shipment and overseas warehouse shipment) must be DDP tax-inclusive and have a valid tracking number;

Platform payment cycle
14 days after the goods are marked as delivered, the platform will transfer the funds to the seller’s real account, and the seller will manually transfer the funds to his bank account.

Merchant store opening process

Before registering an account, please make sure you have the following valid documents or information:

a) Mainland China companies:

• Original business license of the company

• English translation of the company's business license

• Original identification documents of the legal representative and shareholders (front and back of the ID card required)

• English translation of the identity certificate of the legal representative and shareholder (front and back of the ID card required)

• Articles of Association/Shareholders Agreement

• Full original credit report, generate report here: http://www.gsxt.gov.cn/index.html

• English translation of credit report

• German 22f tax copy (Steuerbescheinigung)

• German local tax number certificate (Erteilung der deutschen Steuernummer )

• German VAT number certificate (Erteilung der Umsatzsteuer-Identifikationsnummer)

• Return address in Germany or the EU
• European bank account (third-party payment public account can be used)
• Logistics requirements: DDP duty paid with tracking number
• Experience in operating European e-commerce platforms (such as Amazon Germany)

The translations of relevant documents can use the translation templates provided by real:

Link: https://pan.baidu.com/s/1jOFGXQjEpCa_MJZ3xlDARQ Extraction code: p378

Go to: https://real.de/seller/new

Fees

The basic monthly fee is 39.95 euros, VAT not included, and a 9.95 euro online store franchise fee is required. Third-party sellers enjoy free unlimited listing services. The commission for computers, electronics and household appliances is 12.5%, and the commission for media products is 12.5%. In addition, there is no charge for canceling your account.

The specific commission rates are as follows:

Development History

-In 1992, Real Supermarket was established with the participation of METRO Group.

-In 2015, the real.digital online platform was established and belongs to the METRO Group.

-In 2016, real.digital acquired Hitmeister and continued to expand its online platform business.

-In 2020, Schwarz Group, the world's fourth largest retail group, acquired real.de.