Catch is a new mobile shopping app launched by eBay. It is a brand-new, "visual-first" shopping platform that provides cool, trendy, and unimaginable products at attractive prices, which not only brings more benefits to consumers, but also provides more shopping fun and inspiration. Catch is designed to help young shoppers who are concerned about cost-effectiveness discover the latest products.
About Catch At the end of September 2018, eBay launched a beta version of the Catch app in Germany. eBay said that in the coming weeks and months, new features and versions will be launched, including limited-time special offers and additional interactive experience elements. Catch presents attractive and cost-effective products on the eBay platform in an interesting and inspiring way. These products come not only from German sellers, but also from sellers in other countries.
Target Group Catch's main target group is mobile customers who can use their mobile phones to browse popular product categories in a short period of time. These people are young "shopping enthusiasts" who like to browse and discover good products. A large number of them are millennials: they are keen on discovering new, popular and good-quality products, tend to shop casually, and have high requirements for services and interesting consumption experiences.
product The Catch platform brings together the most cost-effective products from German and global sellers on the eBay platform and presents them to consumers in a new experience. In addition to traditional product categories including electronic devices, fashion, sports, home, beauty, watches and jewelry, Catch also allows you to explore the "commodity worlds" divided by themes, where buyers can shop according to their lifestyles, such as the "Wanderer" commodity world that travellers are keen on, and the "Pink Wall" (Los Angeles Internet celebrity wall) commodity world for those who are fascinated by soft colors. Trendsetters, quality life creators, and data scientists on the Catch platform work together to create these colorful "commodity worlds" and import eBay's massive and cost-effective inventory into Catch, presenting it to millennial consumers.
Page Design The concept of Catch interface design is visual first, concise, clear, beautiful and generous. It is mainly aimed at mobile users, who can browse popular shopping categories in a short time.
Usage Catch provides consumers with full security protection. eBay's buyer protection policy and other security mechanisms will apply to transactions on the Catch platform. At the same time, Catch's consumer experience is very transparent. The description of each item clearly marks different logistics options, prices and estimated arrival dates. In addition, most of the items offered on Catch are free shipping. The desktop version of Catch.app allows shoppers to filter by price between €1 and €20. Shoppers can also filter by free shipping, positive reviews, and free returns. |
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