Cross-border merchants prepare for overseas summer promotions during 618, Cainiao launches six measures to help Chinese products go global

On June 17 , Cainiao International launched six measures to further ensure the stability of cross-border logistics, combining digital logistics technology and full-link logistics elements such as first-mile collection, trunk transportation, and terminal delivery to ensure cross-border merchants to prepare for the overseas summer promotion on June 18 and better realize the export of domestic products. Consumers in 52 countries around the world will enjoy the benefits of "full upgrade" and "full discount" brought by smart order consolidation . Merchants can not only prepare domestic preferred warehouses and use smart warehouse services, but also prepare global overseas warehouses to experience multi-platform inventory sharing and realize "one batch of goods" worry-free fulfillment.

According to the data from the General Administration of Customs, in the first five months of this year, the total value of China's foreign trade imports and exports was 16.04 trillion yuan, an increase of 8.3% year-on-year. Among them, exports were 8.94 trillion yuan, an increase of 11.4% year-on-year; imports were 7.1 trillion yuan, an increase of 4.7% year-on-year.

Liu Xinyang, general manager of Cainiao's international export logistics division, said that the global economic recovery is still relatively fragile and there are many uncertainties. Cainiao will continue to build overseas logistics infrastructure together with its global partners. For example, Cainiao will further improve its overseas local warehouse network in Poland, Israel, etc. in the near future, and strive to ensure the smooth and stable cross-border logistics, so that merchants can truly feel "goods go global and cross-border logistics are worry-free."

Six measures to ensure cross-border merchants are ready for summer sales

Worry-free cross-border trunk transportation:

In the face of tight global transportation capacity, Cainiao has locked in transportation capacity in advance to provide merchants with transportation guarantees for key routes during the peak sales season. In terms of air transportation, Cainiao has 8 chartered flights per week to provide support for the Latin American market alone ; in terms of sea transportation, 6 ships depart for South Korea per week; in terms of land transportation, multiple ports of China-Europe highways and China-Europe railways are used for shipment, such as Alashankou, Horgos and Xi'an Land Port .

The newly added 747-8F freighter on the cooperative routes between Cainiao and Atlas Air will also be used in this promotion.

Domestic collection and transportation without worries:

Understand the epidemic prevention and control policies of various places in real time, strictly implement the national epidemic prevention policies and local requirements, promote the vaccination and filing of workers in the local area, and do statistical tracking. Cainiao has established more than 50 collection warehouses in important cities across the country , covering more than 200 cities. The peak processing capacity of domestic distribution centers has exceeded 12 million orders , which can effectively alleviate the backlog of cross-border parcels in the domestic transportation process.

At the same time, relying on the further improvement of the logistics warehouse layout and algorithm engine, smart order consolidation will cover 52 countries around the world in this summer promotion , and help consumers experience discounts such as "full-order upgrades" and "full- order discounts ".

Intelligent warehouse division for worry-free selection:

In order to reduce the risk of single warehouse circuit breakers under the impact of the epidemic, Cainiao and AliExpress provide merchants with intelligent warehouse services, supporting merchants to flexibly select warehouses in multiple locations, or one-click transfers between different warehouses. Merchants can prepare goods in advance at Cainiao's preferred warehouses across the country, and use an agile cross-border supply chain to effectively alleviate the problem of merchants' difficulty in shipping during the epidemic.

At the same time, in order to protect the rights and interests of merchants, Cainiao has teamed up with AliExpress to automatically identify eligible orders and exempt delivery logistics service assessments. From March 2022 to the present, a total of more than 22 million orders have been exempted, helping more than 70,000 merchants reduce the impact of the epidemic.

At present, Cainiao has teamed up with AliExpress to operate nearly 100,000 square meters of preferred warehouses in seven locations across the country . At the same time, merchants who stock up at the Weihai preferred warehouse can also achieve cross-border delivery to South Korea within 3-5 days.

Overseas warehouses and supply chains are worry-free:

Cainiao has teamed up with high-quality partners around the world to provide merchants with services including first-leg delivery such as factory pickup, export declaration, international trunk lines, import customs clearance, multi-mode inventory sharing of "one batch of goods" and local delivery. Merchants can choose the combination according to their needs.

Cainiao has 14 official overseas warehouses in Europe , which can provide a logistics experience similar to that of local e-commerce companies, with delivery within 3 days in the country where the warehouse is located, the next day in some cities, and 7 days in pan-European delivery. In the Americas, Cainiao has overseas warehouses covering the core areas of the east and west coasts of the United States.

During this summer promotion, Cainiao will reduce the prices of some overseas warehouse services and products in markets such as Spain and France.

Global customs clearance without worries:

Cainiao has joined hands with customs authorities of many countries around the world to create a digital customs clearance channel, which automatically collects original data such as orders, payments, and logistics of goods to form online customs declaration data, shortening the previous offline declaration time of 1-2 days to an average of 6 hours, and the customs clearance rate within 12 hours reaches 94% .

At the same time, Cainiao has achieved multi-port injection in key markets. For example, in Japan, it has achieved customs clearance at both Tokyo and Osaka ports, and in the United States, it has four ports for the injection of cross-border packages.

Worry-free final delivery:

Through the continuous construction of overseas logistics infrastructure, Cainiao will further ensure the overseas terminal distribution and delivery of cross-border parcels.

At present, Cainiao has built 9 international express distribution centers in Europe, South America, Southeast Asia and other regions, and has deployed self-pickup cabinets in Poland, France, Spain and other countries. Cainiao's overseas terminal self-pickup network has connected more than 50,000 self-pickup points and self-pickup cabinets.

" June and July are the peak seasons for swimwear sales. For products with obvious seasonality, overseas consumers want to receive and wear them as soon as possible after placing an order. Cainiao's '5 USD 10-Day Delivery' product meets this demand very well, reducing the time it took for packages to arrive from 4 or 5 weeks a few years ago to about 10 working days now." Zhang Hao, a cross-border merchant in Liaoning Province, Xingcheng Qikeshu Network Technology Co., Ltd., mentioned in an interview that the company's business involves B2C and B2B export trade forms, covering multiple cross-border e-commerce platforms including AliExpress. He said that in recent years, cross-border e-commerce competition has become increasingly fierce, and cross-border logistics has become one of the important means for merchants to reduce costs and increase efficiency.

In the fourth quarter of 2021, Cainiao International's average daily cross-border parcels exceeded 5 million, continuing to stand shoulder to shoulder with international logistics giants. Its "5 US dollars for 10-day delivery" logistics product has covered 20 countries, helping more cross-border merchants "deliver to the world with the money for a cup of coffee."

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