Recently, the Guangzhou Municipal Bureau of Commerce issued the "Notice on the Application for the Central Government's 2021 Special Funds for Foreign Trade Development (Cross-border E-commerce Matters)" (hereinafter referred to as the "Notice"), announcing that it would provide support to relevant cross-border e-commerce companies, with the maximum support amount for a single project reaching 3 million yuan.
It is understood that this special fund will support two directions, namely supporting the optimization and upgrading project of Guangzhou's cross-border e-commerce public service platform and supporting enterprises to build overseas independent stations and carry out international marketing projects.
Among them, the optimization and upgrading projects for the cross-border e-commerce public platform include but are not limited to the addition or upgrading of functions such as customs clearance systems, financial service systems, business monitoring systems, information sharing and statistical analysis systems.
At the same time, an ex ante subsidy approach will be adopted for the public service platform , that is, public service platform projects can apply for subsidies before construction, and the project construction support period is from February to September 2022.
The maximum subsidy standard for public service platform projects is 80% of the construction funds , and the maximum support amount for a single project can reach 3 million yuan .
The "Notice" stipulates that the requirements for independent station projects are: use cloud service (SaaS) tools provided by domestic enterprises to build overseas independent stations, and actually carry out retail export business .
For the company's overseas independent station projects, a post-subsidy form will be adopted. All companies that build the site between January 1, 2021 and December 31, 2021 can apply.
The subsidy standard for independent station projects is 50% of the company's actual expenditure on annual service fees for cloud service ( SaaS) tools, overseas independent station construction, decoration and promotion costs. The minimum subsidy amount is 5,000 yuan and the maximum is 40,000 yuan .
Enterprises that need to apply for special fund support have an application deadline of February 25. Eligible enterprises can pay attention to it. Sellers who need to know more can visit the website of Guangzhou Municipal Bureau of Commerce.
Last year, the Shenzhen Municipal Bureau of Commerce also announced that it would provide subsidies for independent website projects of foreign trade enterprises. Although the amount of subsidies for a single independent website in Guangzhou is not as high as that in Shenzhen, compared with Shenzhen's requirement that the monthly sales of an independent website reach US$300,000, Guangzhou's application conditions are much more relaxed than Shenzhen's, and many small and medium-sized sellers can also apply for subsidies.
Judging from the fact that Shenzhen and Guangzhou have successively supported independent station projects, the government still encourages foreign trade companies to export their brands through their own platforms. Only in this way can they get rid of platform restrictions and take control of traffic in their own hands. Guangzhou Independent website Cross-border e-commerce |
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