Recently, TikTok released its 2021 annual review, taking stock of this year's short video trends and popular videos. Some of the small items on the list that became popular due to TikTok have once again caused a buying craze among netizens.
Among them, the number one product in the "must-buy list" with the tag #TikTokMadeMeBuyIt is a small sticky note. The video related to this sticky note has received 825,000 likes.
This sticky note is called " Magnetic Notes " and looks no different from ordinary sticky notes. But in the video, this sticky note can be stuck anywhere, such as walls, wooden surfaces, glass, cardboard, clothes, and even faces. Like other sticky notes, you can just tear it off and gently place it on the surface to stick to it and keep it firmly fixed.
According to the survey, this sticky note has a great background. It has been listed in the Japanese Stationery Awards and is known as the "sticky note of the 21st century". It does not require tape or thumbtacks. It can stick to any smooth, dry, dust-free surface, such as wood, plastic, iron, cork, leather, etc., through the principle of electrostatic adsorption. It does not have the problem of difficult to remove residual glue like ordinary sticky notes. It can be easily removed and reused.
This magical and convenient little sticky note, once released on TikTok, not only attracted everyone's interest, but also boosted Amazon's sales.
Although the price of a book of about 100 sticky notes is $15.99, which is nearly 10 times higher than the price of the same number of ordinary sticky notes , the same sticky notes searched on Amazon also showed that the stock was running low and was about to be sold out, and the positive review rate was 47%. For a relatively expensive sticky note, this sales volume is also surprising.
Google Trends shows that the search volume for " Magnetic Notes " has increased significantly in the past 12 months , although it has declined in the second half of the year. But overall, people are still paying close attention to this sticky note.
This also shows that consumers are relatively receptive to this magical gadget. It also once again reflects that TikTok's ability to bring goods is indeed extraordinary.
Currently, TikTok has more than 1 billion monthly active users. As long as the short videos on the platform are popular, it is easy to drive sales of related items. Therefore, sellers can spend more time on the layout and creativity of short videos during the sales process. Accumulating a certain number of fans on the TikTok account is also very helpful for the conversion of products. TikTok Post-it Notes |
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