Standardized processes free up Amazon bosses’ hands

(This article is contributed by "Cross-border Seller Qige" )

Can standardized processes free the boss's hands? In fact, standardized processes are not as difficult as imagined. Look at the traffic lights on Shennan Avenue. If the traffic lights are gone, there will be a traffic jam within 10 minutes. But are there any high-tech features in traffic lights? Is there any artificial intelligence? It's just that the red light turns on when the timer reaches a certain time, and the green light turns on when a certain time is reached.

How many single men and women are here? Do you know why you can't find a partner? A big reason is that you don't have a standard for finding a partner. For example, if I want to find a partner, the conditions are: 1. Fujian native 2. College degree or above 3. Work for Amazon 4. Lost 1 million yuan working for Amazon.

If you have this standard, you will be able to find a partner within a month. Companies without standardized processes are like finding a partner without a standard. It is difficult to grow. Without a standard, employees don’t know what to do. 100 employees have 100 different practices. How can a company grow bigger and stronger? As an Amazon seller, you don’t need to learn anything else. If you want to learn, just learn from our bald brother-in-law’s standardized management of Amazon warehouses.

Standardized process to educate children

The seller, Brother Qi, is from Longyan and is the seventh child in the family, so his nickname is Chen Xiaoqi. Brother Qi said: "I am the youngest in our family and I had the happiest childhood. Why? Because my mother gave birth to 6 children before me, and I am the 7th."

When it comes to me, my mother educated me according to the standardized process. If I was disobedient, I would be beaten. If I didn’t study, I would also be educated according to the standardized process: the first step was to tell her that the neighbor’s so-and-so was the top student in the class; the second step was to tell her that if she didn’t study, she had to follow me and farm; the third step was to tell her that child, mom is doing this for your own good. There is no land that can be ruined by plowing, only cows that can be worked to death. Study hard .”

The execution of employees depends on the work process arranged by the leadership

A few decades ago, some people in Fuzhou chose to develop in Japan. As a result, not only did they develop very well themselves, but they also managed their businesses very well. According to them, Japanese companies generally adopt the 5S management method, and the Japanese usually repeat the work assignment four or five times.

For example:

First time, Ono-kun: Please optimize the conversion rate of my Amazon page link to more than 30%;

Employee: Okay, President.

Second time, Ono-kun (repeat): Optimize the Amazon page link conversion rate to more than 30%;

The third time, Ono-kun: What is my purpose in asking you to optimize to 30%?

Employee: The goal is to increase sales and profits.

The fourth time, Ono-kun: What problems will you encounter when optimizing?

Employee: What problems might you encounter with optimization ...

Fifth time, Ono-kun: If you were asked to arrange the optimization of this page, how would you set goals and arrange personnel?

Employee: I will set goals and make arrangements like this, etc.

A total of five times, but many domestic companies that do Amazon only want to make their employees understand once, and they just want to finish the job. Don't ask me to say it a second time. After the employees do it, the boss will ask you what you did? Did I ask you to do it? You are so brave, who gave you the right? This is the current situation of many companies. Many bosses can't even communicate with their wives, but they still want their employees to understand what you mean after just one time.

If you repeat the assignment five times, the work done by the employees will be more perfect.

Standardized processes are not difficult, they just make simple work done seriously. Take Huawei as an example. Its employees have regulations when sending emails. They must write the email content first and then the recipient. If the recipient is written first, the email may be sent out by mistake without completing the email content due to shaking hands, which will lead to the loss of important customers.

When you have tried to assign work and said it four or five times, think about whether the process and results of employees' execution are basically close to what you want? Processes manage things, and systems manage people. I hope that Amazon in China can have more guidance on the process of getting things done and fewer systems that go against human nature.

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