The cross-border e-commerce industry has been in turmoil this year, which has led many companies and sellers to choose a conservative strategy to spend the year smoothly. Some sellers have also chosen to withdraw from the cross-border industry due to multiple impacts or their own non-compliant behaviors. However, there are also people who go against the wind with their dreams.
Recently, a piece of news titled "Post-95 English teacher from a training institution switched to cross-border e-commerce" quickly spread online and became popular. Regarding this event, the comments given by netizens were mostly expressing admiration and support.
In China, it is not uncommon to switch to live streaming e-commerce. However, cross-border live streaming is relatively difficult in the e-commerce industry. It not only requires the anchor to have the ability to sell goods through live streaming, but more importantly, it requires the anchor to be able to communicate freely and respond quickly with foreign buyers. But this girl named Yan Guanghua did it. With her English expertise, she gained a group of foreign "fans". In front of the camera, she confidently introduced the clothes in her hands to foreign buyers...
She was also questioned by foreign buyers when she switched to cross-border e-commerce. After several months of hard work and her fluent English, this "newbie" in cross-border e-commerce successfully won over foreign buyers. In many reports, she said that she was proud to make Chinese products famous overseas. While many new sellers are hesitating whether it is right to enter the cross-border industry, a group of young people like her are injecting new blood into cross-border e-commerce.
Speaking of bringing goods, cross-border live streaming has become a trend in recent years. It is not difficult to find that in addition to conventional hot-selling products, some suddenly popular hot-selling products are mostly closely related to short videos. As we mentioned earlier, such as dishcloths, fairy catching jars, and animation peripherals, this phenomenon reflects that consumers' focus is shifting to dynamic promotional advertisements , and their acceptance is also increasing. From text to pictures to videos, this performance is becoming more and more obvious.
In 2021, when cross-border e-commerce has a lot of negative impacts, sometimes positive energy is needed to bless it. This year, cross-border sellers have indeed had a hard time, but in addition to complaining, they are more proactive in doing something. Not to mention making more profits, at least they should avoid risks or reduce losses, otherwise they will be eliminated by the fierce market sooner or later. Change career Post-95s Domestic products |
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