A large number of Amazon sellers received emails that the second-instance accounts on the US site were restored in batches. Service providers in the industry took the opportunity to hype up this news, and a wave of new account registrations may be staged.
Amazon second-instance account batch recovery
Yesterday, a seller said that his Amazon.com second-instance account was suddenly unblocked. As the matter progressed, more and more relevant feedback came in. This second-instance account recovery is not an isolated case, and many sellers have witnessed this good news.
According to relevant feedback, the first batch of second-instance accounts were restored around 10 pm on October 28. One seller said that he went home at 11 pm and was about to go to bed when he heard people in the group say that the second-instance account had passed. His friend submitted three new accounts with water and electricity bills and all passed. Another seller said that he did not submit any information and the previous second-instance account was automatically passed. More relevant feedback is as follows:
“——A batch of second-instance accounts came back today; ——The stores that were closed in the second trial were automatically restored; ——The account that was previously rejected was automatically approved. Is that the sun rising from the west? ——I was misjudged a few days ago, and I just received the activation notification..."
Yesterday, another batch of accounts were restored. Judging from multiple feedbacks, most of the accounts restored in the second review were newly registered this year, and they encountered the second review not long after registration.
Sellers who have registered new stores before must have remembered the second review. At that time, many people complained that they uploaded the water, electricity, and coal information normally, but failed to pass the second review. For this reason, some kind sellers compiled templates of relevant information for reference. Just when sellers complained that it was difficult to pass the second review, many people suddenly received a notification email that they had passed the review.
The email informed the seller that the account had been activated and also mentioned the possibility of misjudgment, "We reviewed the information you submitted and reactivated your account. In order to maintain community order, we may act cautiously, but misjudgment may occur occasionally."
In addition, some sellers who did not receive the unblocking email also reported good news, saying that the second-instance account was suddenly reactivated. However, not all accounts that encountered the second review can be unblocked. Some sellers also said that the goddess of luck did not patronize them. I was the one who was rejected last night.
According to an informed seller, 90% of the seller accounts that encountered the second review were reactivated by Amazon. This only applies to new accounts that were registered not long ago. Old accounts that encountered the second review for other reasons have not been restored. A large number of new accounts that were unblocked after the second review were unblocked. Some sellers called it the only good news in this difficult situation this year.
What is the reason for the collective restoration of these accounts? Many sellers believe that this large number of new accounts encountered a second review and were suspected to have been misjudged by the Amazon system.
One of the industry insiders mentioned that there was an error in Amazon’s second-instance review system this year, and most accounts were misjudged. Sellers who uploaded information repeatedly and caused their information to be invalidated can also pay attention to their emails in the next few days to see if their stores were misjudged.
Regarding the batch recovery of new accounts, many sellers speculated that it might be related to the platform's investment situation. Because of the great pressure to attract investment, the restrictions were relaxed.
A seller said bluntly: "Amazon is really funny. The new store encountered a large-scale second review. It may be that the success rate of entry this year is too low. Today, a group email was sent to cancel the second review." A seller whose account was restored after the second review said, I also received an email about the account being unblocked yesterday. It is estimated that Amazon’s investment pressure is relatively high this year, and not many people have registered.
Another seller spoke boldly, saying that it might be because the investment promotion this year was very poor and no new sellers could be recruited , so Amazon relaxed the conditions .
Is it a system misjudgment, or is it a relaxation of investment restrictions? At present, both situations are speculations by sellers, and Amazon has not yet responded. However, the approval of the second review of new accounts in batches is good news after all.
The service provider made a big fuss about it, and the seller said: Are you going to cut leeks again?
However, this good news seems to have been over-hyped by the service provider, so much so that some sellers believe that this is another round of leeks cutting by the service provider.
On the evening of the 28th, several service providers in the industry that handle account appeals and new account registrations sent messages through various channels, informing that “all Amazon seller accounts have passed the second review.”
The general content released by the service providers is: Amazon has explosive news, and a large number of second-instance accounts have suddenly restored their sales rights! If you need to enter Amazon, please consult me quickly, the price has dropped.
One service provider informed the seller that all North American accounts have passed the second review tonight. This is not bragging or cheating. Because of the account issue, we know the information the fastest. The service provider also told the seller that new accounts have been directly approved, and some old accounts have also been approved.
In fact, the news released by some service providers is indeed exciting, but the words "all approved" and the following "entry price reduction" make many people disgusted. So some sellers think that this is cutting leeks. Sellers are in such a difficult time this year, but they are still being cut. Some sellers joked that a large number of leeks are growing, and they can be cut when they grow bigger.
In fact, some accounts that passed the second review were restored, but not all of them. Instead, the issue of new account entry was successfully hyped up.
Amazon has more than 500,000 new sellers, and a group of sellers are accelerating their store openings
Prior to this, there were many feedbacks from sellers about newly registered accounts being reviewed again this year, and some even compared it with the dark period of the second review in 2019, and were quite concerned about opening new stores. Now that the storm of the second review of new accounts is about to pass, many sellers are relieved and are ready to put the registration of new stores on the agenda. "There is nothing to worry about now. I originally wanted to wait until next month to register, but today I can get started in advance." said a seller.
According to feedback, the current registration and approval process is relatively fast. Some sellers only had their new accounts approved within 10 minutes after video verification. Some sellers also said that their previously registered stores were closed because they did not know which store they were associated with, but now they have re-registered and the results are amazing. However, considering that Amazon's audit is more stringent before the peak season, some sellers plan to register after Black Friday.
At the end of September this year , Amazon launched the 2022 new seller recruitment ahead of schedule, obviously hoping to quickly absorb a batch of fresh blood. In this matter, sellers and Amazon are running in both directions.
For sellers, although they often complain about getting up in the middle of the night to follow up on others, return policies that favor buyers, receding hairlines, and being open 24/7, it is undeniable that Amazon is still the best choice for most people. As one seller said: "Although I often complain about it, Amazon is still the most suitable foreign e-commerce platform for me."
According to eMarketer , U.S. retail e-commerce sales will grow by 16.1% in 2021 to nearly $1 trillion. This year, Amazon's share of the retail e-commerce sales market increased by nearly 2% to 41.0% , still ranking first .
Currently, Amazon has a total of 6.4 million sellers worldwide . So far this year , 506,000 sellers have joined Amazon . At this rate, 614,000 new sellers will enter the market by the end of this year .
After the second-instance crisis is resolved, Amazon will welcome a large number of new sellers. Amazon Global Selling Second trial |
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