Amazon's peak season warehousing time has been advanced, and some sellers have begun to clear their stocks!

The peak season that sellers have been looking forward to is approaching. Recently, Amazon US has updated the latest time for Christmas inventory to enter the warehouse, and sellers are busy. The countdown bell has sounded. On one hand, some sellers are rushing to replenish stocks and ship goods to welcome the peak season, but on the other hand, some sellers have already started to clear out Christmas products. Why?

Amazon US Christmas inventory arrival date is advanced to December 2

Recently, Amazon US announced the latest warehousing time during the peak season, reminding sellers to ensure that Christmas inventory arrives at Amazon's operations center before December 11 to avoid out-of-stock situations during the holidays.

Last week, Amazon US once again announced that the latest time for Christmas inventory to enter the warehouse will be advanced from December 11 to December 2 , in order to better help sellers ensure that there is enough inventory to meet peak season sales.

We are currently in the peak season for shipping, and the time it takes to deliver inventory to Amazon's distribution center has been extended, which has added a lot of troubles to sellers. Last time the US site released the latest warehouse entry time for Christmas, many sellers complained about the difficulty of warehouse entry and slow delivery. Some sellers even said that " the inventory capacity is too compressed, and they would rather use FBM ."

The update of the latest warehousing time for Christmas inventory on the US site is undoubtedly another countdown for sellers. The peak season is approaching, and shipping and replenishment are imminent.

Although the countdown has begun, the issue of storage capacity limitation is still a "stumbling block" in the eyes of sellers. Sellers have expressed their opinions in the comment area:

"The June and July shipments have not yet been received. There are only a few weeks left. Is it in time?"

“Just reminding FBA sellers to send inventory in time, but the storage capacity conditions cannot be met at all, what’s the point?”

“Please raise that ridiculous restocking limit!”

"It seems that my goods have no chance of being stored in the warehouse at the moment. If I wait a few more weeks, I can just clear them out and sell them off."

The peak season is just around the corner, and many sellers are eager to boost their sales. However, storage capacity limitations are still a big problem for many sellers, and it is difficult for their inventory to not be affected. Therefore, they dare not have too high expectations for this year's peak season.

Traffic is poor during the peak season, and some sellers have begun to clear their Christmas inventory

Storage capacity restrictions have affected product sales. In order to cope with this problem, some sellers have to reduce the amount of replenishment. In the seller group, topics related to "replenishment restrictions" and "insufficient inventory" are very popular. Some sellers said that the replenishment volume during the peak season this year has been reduced by about 50% , and peak season sales will also be affected accordingly.

"Last year, many consumers placed orders in early December. Due to severe delays in delivery, many orders placed after December 6 or 7 were not delivered until Christmas. Those consumers who placed orders around Black Friday or in early December were barely able to receive the goods before Christmas." Some sellers made estimates for this year based on sales during last year's peak season, saying that transportation is still a problem during the epidemic. Even if the goods can be successfully warehoused in early December, it will be difficult to deliver them to consumers before Christmas.

However, while some sellers are still worried about whether they will have "no goods to sell" during the Christmas peak season, some sellers have already started to clear their Christmas inventory. Why is it that some sellers have not yet started to receive orders, while others have already started to clear their Christmas products? What is going on?

After understanding the situation, the editor learned that in order to ensure normal sales during the peak season, some sellers prepared a lot of goods early this year, but recently found that the traffic of Christmas products sold was very poor. Seeing that they could not sell them, they had to start processing early, otherwise they were afraid of losing more later. The sellers used their own experience to warn their peers that they should be cautious when preparing for the peak season.

In addition, some cautious sellers are hesitant to ship products because they cannot predict the popularity of products during the peak season. A seller selling toys said that according to the store's performance in previous years, sales in December accounted for about one-third of the annual total, but because there was no way to predict which products would become more popular, he was hesitant about whether to ship...

It is undeniable that " no goods to sell " and " excess inventory " are the two situations that sellers least want to see during the peak season. Some industry insiders said that overall, this year's peak season is likely to be extraordinary. The impact caused by logistics and transportation and the low willingness of the American people to work cannot be ignored. Most sellers are more cautious in stocking up this year, and this peak season may not be too prosperous.

Will the US face a shortage? Sellers: Be tough and raise prices!

Currently, global transportation issues have not been resolved, and it is reported that the backlog at US ports is still worsening. Cargo transportation is stranded, and the congestion at US West Coast ports is getting worse. The number of cargo ships arriving at the ports every day waiting to unload is far greater than the number of cargo ships leaving the ports after unloading. The reason is that there is a serious shortage of local workers.

It is reported that Walmart alone had 1.1 million standard containers of goods that could not be unloaded after arriving in the United States, and this phenomenon is not an isolated case. The supply channels of many large supermarkets in the United States have been affected. With the Christmas season approaching, there may be fewer and fewer goods on the shelves of American stores. Before Christmas, consumers will not only be unable to buy their favorite products directly from stores, but they may also be unable to receive online shopping products smoothly.

Although some industry insiders predict that there may be a wave of shortages in the United States, at present, many sellers are still not optimistic about the order volume, and even created a "zero order" performance during the peak season. At this point, some sellers have regained their spirits and shouted the slogan of "price increase": "Hold on, start raising prices, otherwise this year's work will be in vain!"

Following the announcement of power and production restrictions some time ago, some sellers began to raise prices, and the order volume of some sellers fluctuated after the National Day. Some sellers reported that the order volume increased significantly during the National Day, and the profit also increased compared with before; but many sellers said that the order volume was halved after the National Day, and it was even worse than before.

According to what sellers have reported, at this stage the account traffic for many products in the peak sales season has not yet shown an upward trend. Some peers want to raise prices because they are unwilling to accept the current situation during the peak season and want to give it another try.

At present, it seems that the impact of the epidemic on the employment and product sales market in the United States has not subsided, and logistics has not yet operated normally. Under this situation, sellers should consider the timeliness and their own actual situation when replenishing stocks and shipping during the peak season, make plans in advance, and strive to keep up with the pace.

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Peak Season

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