The popularity has soared! Amazon's search volume for back-to-school supplies has increased by 1006%...

The popularity has soared! Amazon's search volume for back-to-school supplies has increased by 1006%...

It is almost late August and there is less than a month left before the school starts. On the eve of the start of each school year, the sales of a large number of back-to-school supplies will continue to grow, both online and offline. This year, due to the impact of the epidemic, people are more likely to choose online shopping.

 

Foreign media said that American parents will spend an average of $849 on their children in grades K-12, an increase of 8% over last year. For college students, they will spend $1,200, an increase of 13% over last year.

 

Judging from the recent product search volume on Amazon, back-to-school supplies have become a popular product recently, and many parents have begun preparing for their children's return to school.

 

In July this year , the search volume for back-to-school supplies and children's clothing on Amazon US soared . Among them, the search volume of "back-to-school supplies" increased by 1006% , and the search volume of "children's masks" increased by 204% . The increase in the search volume of children's masks is closely related to the continued deterioration of the epidemic situation in the United States in the past two months.

 

On August 18, local time , according to CNN, a report from the American Academy of Pediatrics showed that the number of children with COVID-19 in the United States has been surging since early July . In the week ending August 12, local time , more than 121,000 cases of COVID-19 in children were reported in the United States .

 

Therefore, "children's masks" should become a hot-selling product in the second half of the year, especially with the arrival of the school season, the demand for "children's masks" in the United States will continue to increase.

 

In addition, the editor also went to Google Trends to check the search popularity of "Back to school supplies" and found that the search popularity of back to school supplies has been very high in the past month.

 


As usual, searches for back-to-school products continue to increase, and their sales will continue to grow accordingly. However, not all back-to-school products are experiencing positive revenue growth this year .

 

According to statistics, this year's stationery products such as school bags and pencils have shown negative growth overall . According to a recent survey by LendingTree, more than a third of parents said that schools asked them to buy more items this year, from hand sanitizer to laptops .

 

Therefore, sellers still need to learn more about the actual needs of the American people for back-to-school products under the epidemic environment, so as to ensure the effective layout of back-to-school products !


Amazon

Back to School Products

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