Wish launches Wish Parcel logistics program, Instagram Shop introduces new advertising features

Instagram Shop is introducing new advertising features

On August 10, Instagram is testing a new advertising feature on Instagram Shop. On the Instagram Shop homepage, users can click on the ad to open the product details page to get product information, pictures and access other products of the brand. In addition, users can also save products to wish lists and share them with friends. Currently, this feature is only tested among US advertisers and is expected to expand to other markets in the coming months.

Wish Launches Wish Parcel Logistics Program

On August 10, according to foreign media reports, the cross-border e-commerce platform Wish recently launched the Wish Parcel logistics plan. At the same time, Wish will actively expand their cooperative carrier network to support departure/destination areas around the world. It is reported that the plan is mainly for small and medium-sized sellers, and sellers can save up to 59% of the cost compared to directly using USPS to deliver packages.

Douyin and TikTok topped the global app downloads list in July

On August 10, according to data released by Sensor Tower Store Intelligence, Douyin and its overseas version TikTok topped the global mobile app download list with more than 63 million downloads in July 2021. In addition, Facebook ranked second with more than 53 million downloads, and the other three apps in the top five were Instagram, Messenger and WhatsApp.

DHgate temporarily shuts down Mexico E-ciga special line - WS channel

According to the latest "Notice on the Disconnection of Mexico E-ciga Special Line-WS" released by Dunhuang.com, due to customs supervision requirements, the online delivery channel is being adjusted. The platform will temporarily disconnect Mexico E-ciga Special Line-WS on August 10, close the order entry for this line, and no longer accept new orders. The resumption time will be notified separately. If sellers have new order requirements, they can choose other channels for delivery.

Walmart releases "88 Shopping Festival" battle report

According to the "88 Shopping Festival" report released by Walmart, 96% of Walmart hypermarkets broke last year's 88 record in terms of store transaction volume. According to Walmart, despite the increase in order volume and the tightening of epidemic prevention measures in some regions, its overall on-time fulfillment rate for online orders still reached 95%. The report also pointed out that during this year's 88 Shopping Festival, Walmart's mini program sales increased by 96% year-on-year, and Walmart's JD official flagship store 88 sales increased by 137% month-on-month from 618.

Skateboarding boom in Brazil

During the Tokyo Olympics, Brazilian skateboarders won three silver medals, which triggered a skateboard craze in Brazil. According to data provided by Brazilian online sports goods platform Netshoes, sales of skateboards and accessories increased by nearly 80% in the days after Leal won the silver medal. In addition, skateboard sales on Brazilian e-commerce giant Mercado Libre also hit a record high on the day of the skateboarding competition finals.

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