With over 30,000 reviews, this summer hit product also has the risk of infringement!

With over 30,000 reviews, this summer hit product also has the risk of infringement!

Summer is here, and sun protection items are essential!

 

In the hot summer, European and American people who love beach bathing have to go out. Of course, parasols are also indispensable when going out to play on the beach.

 

With over 30,000 reviews , clip-on parasols are a hit

 

Summer is here, and hot-selling products are emerging one after another. As one of the must-have products for the beach, the popularity of parasols should not be underestimated. The most popular one recently is a clip-on parasol , which is priced at US$23.66 and ranks on the Amazon Bestseller list. Currently, there are 32,319 reviews on Amazon.

 

 

The reason why it is so popular among consumers is that in addition to having a sun protection index of up to 50+ , which protects people from UVA and UVB damage, it also has 2 adjustable axes that allow the umbrella to be adjusted 360 degrees in multiple directions . Unlike ordinary parasols, the shell and connector of this parasol are extremely strong and durable.

 

Consumers are also very friendly about this product:

 

The ribs are very strong and the hardware is very solid!

It can be fixed on the beach chair very well and it has a good sunshade effect.

I installed it on my baby's stroller and it helps block out all the sun.

The packaging is so thin and light, very convenient to carry.

Although the price is a bit expensive, it is really powerful and worth it.

 

From this we can see that consumers tend to prefer parasols that are sturdy, have a high sun protection factor, and are easy to carry, etc. Relevant sellers can focus on consumer needs in designing and selling products, so as to usher in a real boom in orders.

 

Beware of the copyright infringement crisis behind the hit products

 

If a product sells well, it means that it is likely to be imitated by many sellers. However, as sellers become more aware of product protection, they also need to be vigilant about the infringement risks behind the hot products.

 

Survey data shows that this parasol has been patented in the United States, and the application is mainly for the appearance of the umbrella, namely the umbrella pole and umbrella cover. Sellers should be aware that as long as they use one of the umbrella cover and umbrella pole designs, it is an infringement. Even if it is for reference, you should be wary of the risk of patent infringement.

 

 

In fact, there are many popular summer products recently, such as swimsuits, water guns, water balloons, etc. However, we should not judge things by appearances. There is always a risk of infringement behind the popular products. Sellers who want to make a big hit should be more cautious!


summer

Hot sale

Infringement

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