Amazon Europe announced the launch of the "Transparency" anti-counterfeiting seal; more than 20 Chinese sellers were sued for infringing the Champion trademark

Amazon Europe announces the launch of the "Transparency" anti-counterfeiting seal

AMZ123 learned that Amazon Europe has announced the launch of the "Transparency" anti-counterfeiting seal. The Amazon brand protection program aims to strengthen anti-counterfeiting efforts and protect both buyers and sellers. The following is the content of the announcement:

Transparency, an Amazon brand protection program that prevents counterfeit products from reaching customers through product serialization, now offers the option to print and apply transparent labels, an important anti-counterfeiting seal.

More than 20 Chinese sellers were sued for infringing the Champion trademark

Amazon and HanesBrands, an American underwear and sportswear manufacturer, jointly filed 13 lawsuits against more than 20 Chinese sellers, accusing them of illegally using the Champion trademark registered by HanesBrands when selling silicone protective earphone covers. Now these sellers’ accounts have been closed by Amazon.

Etsy acquires Brazilian handicraft e-commerce site Elo7 for $217 million

According to Reuters, Etsy recently announced that it will acquire Brazilian handicraft e-commerce website Elo7 for US$217 million in cash, which is the first step of Etsy's expansion into Latin America.

Both Etsy and Elo7 target buyers and sellers interested in handicrafts, including accessories, toys and clothing. Elo7 was founded in 2008 and has 56,000 active suppliers selling products to more than 1.9 million buyers in Brazil. Brazil is the largest e-commerce market in Latin America in terms of the number of users. Etsy shares rose 5.4% after the announcement.

AliExpress plans to increase the number of charter flights from China to Brazil to 6 per week

It is reported that Yan Di, head of Alibaba's AliExpress Brazil business, recently said that the company plans to expand its business in Brazil and increase the number of charter flights from China to Brazil to 6 flights per week . Chinese goods purchased by Brazilian consumers can arrive at Brazilian customs in a maximum of 7 days.

The transportation of these goods in Brazil will be mainly handled by the Brazilian Post Office. AliExpress said that in the coming months, the delivery time of the "last mile" will be expanded to all major metropolitan areas and large cities across Brazil.

Amazon: Sellers can save up to 53% on fulfillment fees by joining the pan-European FBA program

Amazon Europe announced that sellers can save up to 53% of fulfillment fees by joining the pan-European FBA program. Sellers can check the specific savings through the FBA Savings Potential page. The following is the announcement:

Create new offers and store your FBA inventory in more countries . Save up to 53% on fulfillment fees by using the Pan-European FBA program.

Seller Central will let you easily determine your potential savings with a step-by-step guide based on your FBA sales over the past 12 months. To see how much you can save, visit the FBA Savings Potential page.

When your products are added to Pan-European FBA, you can calculate your highest potential savings by comparing the European fulfillment network fees with your local FBA fulfillment fees.

eBay: Czech Republic is becoming one of the most important markets in Central Europe

According to Kretov, CEO of eBay Global Emerging Markets, the Czech Republic is becoming one of eBay's most important markets in Central Europe. Currently, there are 20 million retailers selling on eBay, 187 million buyers, and 250 million product searches every day.

Kretov, CEO of eBay Global Emerging Markets, said that the Czech market's share on eBay is growing year by year. In the past year alone, the number of domestic sellers on the platform increased by 28%. Currently, there are more than 7,000 Czech sellers selling on eBay.

Shein opens Singapore hub, plans to launch Malaysian site

Chinese fashion cross-border e-commerce company Shein has established a new center in Singapore to further explore the Southeast Asian market.

Shein currently operates websites in Singapore, Indonesia, Thailand, Vietnam and the Philippines. Shein said it plans to launch a Malaysian website. It is understood that since its launch in 2008, Shein has experienced positive growth, with about 100 million members worldwide and 230 million app downloads. Last month, Shein's downloads surpassed Amazon and ranked first.

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