On April 23, Russian President Vladimir Putin issued a presidential decree to designate May 4 to 7 as non-working days. Together with the statutory public holidays from May 1 to 3 (Labor Day) and May 8 to 10 (Victory Day), Russians can enjoy a 10-day long holiday in May this year without the need to adjust their leave.
After the announcement, in just three days from April 24 to 26 , Russians purchased 130,000 different types of summer holiday goods online, 2.2 times the sales volume in the same period last year, setting a record for Wildberries' sales. It is understood that the sales volume of barbecue grills on Wildberries has increased sixfold.
Relevant analysts explained that due to the impact of the epidemic, Russians are most likely to take vacations in their own country, so the demand for barbecue has increased sharply, and many people have booked popular tourist destinations and hotels, ready to spend leisure time in nature.
According to reports, at the end of April 2021, the average consumption of barbecue grills was 1,807 rubles , which is practically unchanged compared to last year . However, the demand for barbecue cooking related products has increased sharply, with sales of barbecue skewers and coal increasing by 283%.
Sales of gardening tools and various gardening equipment also increased dramatically in the three days from April 23 to 25 , compared with the same period last year, increasing by 384% and 127% respectively.
It is reported that the Russian Consumer Rights Protection and Public Welfare Supervision Bureau had previously proposed to Putin that the two May holidays should be connected. She said that the discontinuous May holidays would cause Russians to have to take public transportation frequently and go out of the city and return to the city many times. If the two holidays were connected, the epidemic forecast would be more stable.
Putin said: "If you think this is necessary, then fine, we will do it, and I will sign the corresponding order today."
Russian virologists have previously stated that as a warm season is approaching, the number of epidemic cases may increase slightly, but not dramatically, because Russia is "doing a good job" in large-scale vaccination.
Due to the epidemic, many sellers have been affected, but sellers can also pay attention to consumption trends in the sales destinations at any time , seize business opportunities in time, and increase store sales.
Russia May Day Seller barbecue |
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