As of December 15, 2020, TikTok 's annual revenue reached $1.26 billion, and the number of downloads reached 960 million times, winning the global entertainment app revenue and download champion, and is a veritable "double champion"! Now that 2021 has quietly entered February, how has TikTok performed in the first month of the new year?
TikTok made $128 million in January, 3.8 times more than the same period last year
On February 4, Sensor Tower , a mobile application business intelligence analysis agency , announced the global non-game application revenue rankings for January this year on its Twitter account . TikTok , YouTube , Tencent Video and iQiyi were all on the list. Moreover, TikTok is still very competitive, once again becoming the world's highest-grossing non-game application with app revenue of US$128 million, a 3.8-fold increase from January last year.
It is worth mentioning that since surpassing YouTub in April last year , TikTok has been "dominant" as the highest-grossing app among non-game applications worldwide. TikTok's global downloads have also been ranked first since April last year. Except for being briefly surpassed by YouTube in August, it has remained in first place for the rest of the year.
With a revenue share of 8%, the United States is still TikTok's largest overseas market 82% of TikTok 's revenue comes from its Chinese version of Douyin App , while the US and Turkey markets contribute 8% and 2% respectively . In December last year, the US market contributed 7%. This shows that despite the crackdown and pressure from the Trump administration, the United States is still TikTok's largest overseas market, and TikTok still maintains a high influence and user loyalty in the US market.
" TikTok 's strong performance shows that the US crackdown is more like a 'paper tiger' and will not hinder the technological development of Chinese companies," Liu Dingding, a veteran industry observer in Beijing , said last Thursday , according to the Global Times .
Industry observers expect that the new US President Biden will approve a previous proposal that would allow TikTok to jointly establish a new company with local US partners to manage user data information, while TikTok 's parent company ByteDance would continue to retain control of its core competitive technology algorithms. TikTok US Market |
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