With Valentine's Day and Spring Festival coming, sales of four product categories at Lazada Thailand soared!

The Spring Festival is coming soon. Consumers are busy shopping and sellers are busy preparing and replenishing stocks, preparing for a new round of orders! The Spring Festival is not only a Chinese holiday. On December 29 last year , the Chinese Spring Festival was officially included in Thailand's legal holidays. Thai residents are full of curiosity and expectations for this holiday.

It is understood that in February, Lazada Thailand will hold 8 events, including 2.2 Big Sale, Payday, baby products, toys and other theme events. This is undoubtedly a good opportunity for platform sellers to show their talents.

Affected by the epidemic, most Thai residents will choose to shop online for New Year's goods , and couples are also preparing for the upcoming Valentine's Day . Therefore, the popularity of the four categories of festival-related products on Lazada Thailand has skyrocketed!

Department Store

The demand for department store products among Thai residents is on a steady upward trend. In this category, bedding sets, molds, pens, cutting tools, and forehead thermometers have considerable sales. In addition, motorcycles and storage boxes are all hot search terms.

Consumer Electronics

As Thai consumers spend more time at home, their demand for consumer electronics has increased. Hot-selling items include Bluetooth headsets, bracelets, mobile phones, data cables , etc.

Fast Moving Consumer Goods

In any region, fast-moving consumer goods are often among the hot-selling categories, and this is also true in Thailand. The best-selling items in this category include personal care, children's jumpsuits, and pet New Year clothes . It is worth mentioning that many "poop scoopers" also choose new clothes for their pets. Spring Festival pet suits and pet clothes with cheongsam elements are favored by consumers.

In addition, with Valentine's Day approaching, Valentine's Day gifts and chocolate lip gloss are also keywords that consumers search frequently. Bouquets, dolls, lip gloss , etc. may be hot-selling.

Fashion

Wearing new clothes and new hats is the "standard" of the Spring Festival . The popularity of items such as men's shoes, watches, and women's bags has soared, and sales have increased. The keywords that consumers search most frequently are Spring Festival clothes, Manchester United jerseys, and genuine crocodile leather bags.

New Year, New Atmosphere. Sellers must act quickly and make adequate preparations to welcome a good start in 2021!

Lazada

Thailand