Yanhang Overseas helps Chinese brands successfully expand overseas and focuses on the localization of e-commerce in Southeast Asia.
About Yanhang 1. Yanhang Global specializes in assisting Chinese brands/enterprises to expand overseas, with three core businesses:
2. With Shopee, Lazada and other platforms as the core, help Chinese brand companies successfully expand into Southeast Asia.
Service Advantages
Development History -In August 2019, founder Ze Jian went to Indonesia to investigate the market. -In October 2019, the kitchen appliance brand Han River was founded, named after the "Han River" in Chaoshan. -In January 2020, co-founder Ze Feng started his business in Southeast Asia and chose the Lazada platform. -In June 2020, Zefeng Lazada store became a KAM in the category, ranking second in the category. -In December 2020, Han River topped the sales list in its category on the Indonesian Shopee platform for the first time, surpassing Philips. -In September 2021, Han River entered the top five of Shopee's Southeast Asia site for the first time, ranking fourth; Ze Jian, Ze Feng and Ze Ming co-founded Yan Hang to assist Chinese brands in landing in Southeast Asia.
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