What is Mumzworld? Mumzworld Review, Features

What is Mumzworld? Mumzworld Review, Features

Mumzworld is an online retailer in the Middle East that specializes in baby and children's products for children from newborn to 12 years old.


About Mumzworld

The company is headquartered in Dubai, UAE. The CEO is Mona Ataya and the COO is Michael Ghandour. Business coverage: Dubai, Abu Dhabi, UAE, Saudi Arabia, Qatar, Kuwait, Bahrain and other parts of the Middle East.

There are more than 200,000 products on the platform, of which 20,000 are exclusive products. Mumzworld has more than 2,700 regional and international partners, including retailers, distributors, manufacturers and brands.


Founder Introduction

The founder, Mona Ataya, is a famous female entrepreneur in the Middle East. She is Lebanese, born and raised in Kuwait, and now lives in Dubai. After graduating from university, Mona worked in cleaning and Johnson & Johnson. In 2001, she and her brother Rabea Ataya co-founded the job search website bayt.com. The company started with "a table, a sofa, and a business plan" and developed into the largest online search engine in the Arab world.

Mona is also the most active educator in the Arab world and enjoys a high reputation in the Arab education community. She hopes that the development of Mumzworld will drive the awakening of Middle Eastern women in terms of employment, promote women to play a more active role in family education, and introduce leading education systems and methods including those in China to revitalize education in the Arab world. Due to Mona's influence in the Arabic education circle, the brand of Mumzworld has become a household name in the Middle Eastern Arabic world.


Platform Products

Mumzworld has more than 200,000 products on its platform, 20,000 of which are exclusive products. Products sold on the website include: Chicco, Lego, Disney, Mattel and more than 250 brand products. 70% of the products are provided by local suppliers and manufacturers, and 30% of the products are exclusively provided by Mumzworld. The website also provides information and reviews on toys, books and baby clothes for children from preschool to 12 years old.


Financing

In February 2016, Mumzworld received millions of dollars in Series B investment from Wamda Capital and other institutions.

In February 2018, Mumzworld received a Series C round of financing, led by Swicorp and Wamda Capital. Saudi Tamer Group, as well as existing investors such as Precinct Capital, WSB Holding, Riverbank Technologies, and Saned also joined this round of investment

On October 2, 2018, Mumzworld announced that it had received $20 million in Series B funding from Gulf Islamic Investment, a UAE-based investment company.


Development History

-Mumzworld was founded in November 2011 by a group of entrepreneurs and partners.

- In 2012, one year after the launch of the Mumzworld website, it became the most visited online baby retailer in the Middle East with 1.2 million unique visitors.

-As of 2013, the company has more than 50 employees and sells 70,000 products across 250 brands, 22 of which are sold exclusively through Mumzworld.

<<:  What is Brand Registry? Brand Registry Review, Features

>>:  What is 17TRACK Logistics Express Parcel Tracking Platform? 17TRACK Logistics Express Parcel Tracking Platform Review, Features

Recommend

What is MarkaVIP? MarkaVIP Review, Features

MarkaVIP is an e-commerce website with a flash sal...

New trend in American children's clothing: Streetwear is popular

As sales of children's clothing in the United...

What is tfeng? tfeng Review, Features

Founded by pet owners, tfeng is committed to provi...

Logistics is saved! New route speeds up, reaching the West Coast in 11 days

The global shortage of containers, overloaded cab...

What is Yunhui Logistics? Yunhui Logistics Review, Features

Yunhui Logistics is a company that focuses on the...

What is Dragon Leap? Dragon Leap Review, Features

Longyue mainly provides the most cost-effective se...

Attention! eBay sellers need to provide additional product information

Yesterday, eBay released a new announcement stati...

The Founded, a new European e-commerce platform, is launched

It is reported that Denmark's Bestseller Grou...

U.S. grocery e-commerce sales grow 43%, reaching $9.3 billion

Online grocery sales in the U.S. rebounded in Mar...

What is FashionValet? FashionValet Review, Features

FashionValet is Malaysia's first and hottest o...