What is Dirty Lemon? Dirty Lemon Review, Features

What is Dirty Lemon? Dirty Lemon Review, Features

Dirty Lemon is a high-end functional beverage brand with a variety of flavors and a health-focused approach. It contains collagen, amino acids and antioxidant ingredients that can promote human metabolism.

About Dirty Lemon

  • Dirty Lemon was founded in 2015 and launched on the Instagram platform. The way users place orders is very primitive, that is, they can place orders by sending text messages to Dirty Lemon through a platform;
  • Dirty Lemo focuses on natural functional beverages, adding different flavors and functions to the most basic ingredients such as lemon juice, sea minerals and sea salt. The consumers are mainly female, accounting for 80%, with an average age of 25-45 years old;
  • The packaging design concept of Dirty Lemon is completely different from the products on the shelf. The visual presentation is quite unique and it is also very recognizable among functional beverages.
  • Each product of Dirty Lemon basically presents one and only one core function, that is, the turmeric functional beverage for enhancing immunity, the collagen beverage for skin beauty, the rose beverage for antioxidant and anti-aging, and the sleep-improving beverage specifically for sleep problems. It can be seen that Dirty Lemon goes deep into some relatively specific functional scenarios, and the functions will be more direct, perceptible, impactful and persuasive.


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