What is Jockey? Jockey Review, Features

What is Jockey? Jockey Review, Features

Founded in 1876, Jockey was born and headquartered in the United States and is the original American underwear brand.

About Jockey

  • Jockey is a third-generation family business headquartered between Chicago and Milwaukee in Kenosha, Wisconsin. The company has more than 1,600 employees worldwide and operates in Canada, Germany, Hong Kong, New York and North Carolina. Jockey is a registered trademark in more than 120 countries.
  • Jockey is the leading lingerie brand in the U.S. department store channel, with major customers including Macy's, Lord & Taylor, Belk, JCPenney and Kohl's. Similarly, Jockey has a dominant market position in partner countries such as India, South Africa and Australia/New Zealand;
  • In the United States, Jockey is expanding distribution through associated brands at Target and Wal-Mart. In Canada, Jockey has a strong and growing presence at The Bay. The driving force behind Jockey's growth continues to be a range of differentiated and innovative products; Jockey's tradition of innovation began in 1934 with the launch of the first men's briefs. Today, among other innovative products, Jockey sells the only phase change technology in the underwear category, offers sports bras that are clinically proven to outperform competitive products, and recently launched a line of bras based on a unique sizing technology protected by more than 50 patents;
  • Jockey's culture reflects the Midwestern values ​​of our ownership. At Jockey, success is achieved through hard work, mutual respect, and providing consumers with superior quality products from a brand they trust. Jockey associates and Jockey products are the real deal.

 

Jockey Advantages

  • Jockey has a long history of designing high-quality, innovative products, and it all started with making premium wool socks for lumberjacks;
  • Jockey designs and develops proprietary products produced through a strictly managed virtual manufacturing network concentrated in Asia and Central America, and continues to strongly support efforts to improve working conditions for garment workers around the world;
  • Jockey brand products are sold worldwide through a network of distributor and licensee partners. Jockey sells direct in Canada and Europe. In the United States, Jockey operates more than 100 retail stores and a strong catalog and e-commerce business under its Direct to Consumer division.

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