Another Chinese product was accidentally promoted by Trump!

How strong is the ability of “wild spokesperson” Trump to sell products.

Previously, in a global live broadcast between Trump and Musk, netizens discovered that the power bank used was Anker Innovations' A1654 model power bank, and the company's stock price jumped 3% as a result.

Anker Innovations' public relations department seized the traffic and popularity and turned this event into a brand marketing feast. Anker Innovations labeled the same power bank as Trump's as "same model as Trump, Trump certified", and sales surged as a result.

Coincidentally, there are many brands that have benefited from Trump, the "wild spokesperson".

On the eve of Trump's inauguration as the President of the United States, he and Melania watched a dazzling show outdoors, but on the cold night, they were not affected by the cold and shivered. Many people discovered the clue, which was the heaters scattered everywhere.

A careful comparison of the products reveals that these heaters are from East Oak, an outdoor furniture and appliance brand in Hangzhou.

East Oak comes from Hangzhou Yixiang Technology R&D Co., Ltd., which was established in 2021. A search on its official website shows that its products include not only outdoor heaters, but also sports tents, deck boxes, trash cans and other products.

In terms of details, its products cover three categories: outdoor living, outdoor heating, and outdoor kitchens. Among them, outdoor living mainly includes screen houses, sports tents, deck boxes, and trash cans; courtyard heating includes propane heaters and electric water heaters; kangs include smokeless fire pits and kang workbenches; and outdoor kitchens include electronic smokers, etc.

With its rich product line suitable for a variety of places, East Oak has attracted the attention of many local consumers, and its products are also very popular in North America. How did this heater that brings warmth to Trump come to the attention of the White House?

The heater is a "propane PTFE heater" and is for outdoor use only. With 50,000 BTUs of power, the East Oak pation heater can heat up to a 20-foot radius outdoors, and its durable double-layer stainless steel mesh can ensure the patio is stable and warm.

Moreover, its price is only $179.99 , and sometimes the price can be as low as $149.99. Compared with similar products, its price is not high, and many consumers praise it: "The heater is more powerful and can be used for a long time."

It is understood that East Oak attaches great importance to originality and is committed to refining every detail of its products to the extreme. Many of its products have won awards with its strong R&D capabilities. Among them, the popular product smokeless fire pot won the Red Dot and IF Design Awards, and the patio heater was once rated as the best patio heater by Forbes. The various advantages may also be the key to this heater's success.

In fact, whether it is Anker's power bank or East Oak's heater, they are all microcosms of Trump's "wild promotion". Many products have been popularized by Trump's iconic image.

Looking back, we can find that on February 9, he said in an interview that he was "serious" about making Canada the 51st state of the United States, which caused an international public opinion storm and allowed a number of businesses to seize business opportunities.

Soon after, products related to the "51st state of the United States" began to appear on Amazon , covering multiple categories, including hats, watches, badges, sneakers, bags , etc.

Although Canadian residents are dissatisfied with Trump's remarks, it cannot be denied that the sales of these products are increasing because of Trump's remarks. Last year, Trump also said the same thing as a joke, which led to a rise in the popularity of related searches such as "51st State of America".

The popularity of the products has made merchants no longer satisfied with selling them only on Amazon. Many related products are also listed on e-commerce platforms including eBay, Etsy, Temu, etc., and some links on individual platforms even have signs saying "sold out soon".

At the same time, voices of opposition from the public were heard from time to time, and they declared that "Canada is not for sale", and related products were also popular. A merchant who sold a hat with such words worn by a Canadian leader received as many as 20,000 orders in just two days.

One very obvious phenomenon is that while some of Trump's remarks and actions have sparked heated discussions, they have also brought sales highlights to related products. Remarks such as purchasing Granville Island and taking back the Panama Canal have been seized by many businesses, and a large number of products launched have achieved considerable sales.

Obviously, due to his unique style of doing things, the popularity related to Trump has remained high and has become a prominent "label" at the moment, and many sellers have found opportunities to make money from it.

Even his iconic image frequently appears on various peripheral products. During the US election period, Trump's peripheral products ranged from chocolates and mugs worth several dollars to sweaters priced at hundreds of dollars. Later, he even launched new autumn and winter themed and Halloween themed products.

A search on Amazon for "Trump peripherals" revealed that baseball caps with the words Trump24 and MAGA on them had sold more than 4,000 in the past month alone.

Even Trump himself has begun to take advantage of this popularity, actively launching his own peripheral products during his campaign and starting a live feast. From crypto tokens to watches, books, jewelry, and even watches . His $100,000 "Trump Victory Tourbillon" watch, although gorgeous in appearance, has been criticized for its tacky design .

He also launched a sports shoe brand named after himself to encourage people to go out more. The shoes are limited to 1,000 pairs and are priced at $399 . This not only meets the fans' collection needs, but more importantly, it also brings Trump considerable economic benefits.

However, individual sales activities are no longer limited to traditional peripheral products. Some controversial products have also been put on the table, such as fragments of suits during the election period and photos of raising fists after being assassinated, which have also caused outsiders to question them.

Another point worth noting is that although the business opportunities of its peripheral products continue to emerge, they are also not recognized by many people and have even caused a large number of complaints. There is a risk of being removed from the shelves, so sellers need to consider this when selling .

Trump

Heater

East Oak