Recently, Amazon and its Counterfeit Crime Unit (CCU) announced that they have filed a lawsuit against two infringing counterfeiters - Kamryn Russell, Ashley Hawat and their accomplices.
According to Amazon's announcement, Russell and Hawat promoted counterfeit luxury goods by posting hidden links on their social media and then directed their followers to Amazon stores. The store's product list seemed to be all generic, but in fact, it sold counterfeits of brand-name bags, jewelry, and accessories. In order to avoid being discovered by Amazon and brand owners, Russell and Hawat even deliberately mosaiced the product logos. Surprisingly, Russell and Hawat clearly told their fans on their social media accounts that they were selling counterfeit goods, and often reminded and urged fans to place orders before Amazon removed these links.
Hawat's own social media account has more than once posted comments like "This will be removed from Amazon soon!!! Order now!!", "Amazon is too fast! Many links have been deleted! These are all we have now!"
Amazon said that their actions damaged the reputation of brands and had a negative impact on law-abiding content creators; the lawsuit against them not only protected the interests of Amazon and brands, but also maintained the reputation of law-abiding content creators.
Prior to these two lawsuits, CCU had also filed lawsuits against other similar infringers. The lawsuit was finally settled in 2021, and Amazon donated the settlement money to the International Trademark Association's Unreal Campaign, which aims to educate young people aged 14 to 23 about the importance of intellectual property rights.
Amazon CCU also stated that it will continue to take legal action against counterfeiters who promote counterfeit goods and discredit the reputation of content creators.
In fact, it can be seen from the frequent prosecution of many infringers that Amazon has been cracking down on counterfeits more and more in recent years. According to the company, the cooperation with major brands to sue infringers has not only effectively reduced the number of counterfeits in Amazon stores, but also curbed counterfeits in the supply chain. It is reported that in 2022 alone, CCU prosecuted or transferred more than 1,300 criminals in the United States, the United Kingdom, the European Union, and China for investigation. Amazon Seller Price |
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