Similar to Amazon's FBA, more and more e-commerce platforms are opening their own warehouses to facilitate sellers' delivery. Unlike individual order fulfillment delivery, working through a distribution center , cooperative sellers only need to deliver once to place the goods in Ozon warehouses across the country .
From the Moscow distribution center in Novy Riga, Ozon will deliver the goods itself according to its fulfillment. Thus, popular products will reach buyers across Russia faster.
Ozon distribution centers accept products that are actively sold in the market. For example, beauty and health , household products , children's and pet products , household appliances , gadgets, etc. , and the categories will continue to expand in the future. This new operating model has been successfully tested by 1,600 suppliers, some of whom continue to ship to the distribution center regularly . Now, the opportunity is open to all partners of the platform .
Ozon will independently analyze customer demand and forecast sales. Next, it will show sellers in their personal accounts their hot product demand weeks in advance and provide an opportunity to place an order immediately. Once the application is formed, the seller will ship the goods to the distribution center, from which Ozon will deliver the goods to the final warehouses across the country.
Ozon data shows that the availability of regional delivery goods has increased sellers' sales by 36%. The new operating model provides a series of benefits for sellers . For all categories of goods, it can save sellers time in creating delivery orders and reduce the costs of various stages of logistics by an average of about 3 times.
Ozon positions goods for free, delivers them from the distribution center to the final warehouse, and sets a fixed tariff for express delivery (delivering the package from the distribution center to the sorting center). From the moment the product is delivered to the distribution center, the seller does not have to pay for placement fees, nor does he have to pay for the transportation of the goods from the center to the final warehouse.
The opening of a distribution center can provide convenience to sellers to a great extent and will also promote the development of the platform. Ozon Russia E-commerce |
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