What is 1688 Cross-border Special? 1688 Cross-border Special Review, Features

1688 Cross-border Exclusive Supply is a cross-border exclusive supply market for cross-border export e-commerce sellers launched by Alibaba's procurement and wholesale platform 1688 in 2017, and is committed to building a one-stop supply service platform.

About 1688 Cross-border Supply

The target of 1688's cross-border exclusive service is mainly small and medium-sized merchants who open stores on cross-border e-commerce platforms such as AliExpress, Amazon, and Wish. It provides cross-border e-commerce sellers with high-quality supply chain resources and data analysis. The products currently supplied mainly include clothing accessories, home textiles and home furnishings, digital home appliances, and sports and outdoor categories. At the same time, it helps suppliers who focus on foreign trade sources to expand their sales channels.

Function Introduction

1. Cross-border competition

Alibaba 1688 cross-border supply platform will update the cross-border e-commerce hot list, which is divided into "Today's Hottest" and category hot list. The "Today's Hottest" column displays 8 products, and each category hot list displays 3 products. All products participating in the "Cross-border Hot Sale" are promised to provide 15-day replacement service, free shipping service within mainland China and 30-day low price.

2. Gold Medal Supplier

Alibaba's 1688 cross-border dedicated supply platform will select the top 20 suppliers with comprehensive strength in the industry, and these suppliers will become cross-border gold suppliers.

3. Overseas Shipping

The overseas consignment special event supports online ordering and overseas consignment. In order to completely get rid of the cumbersome product release process and connect Alibaba 1688 with cross-border e-commerce third-party platforms, Alibaba 1688 Cross-border Special Supply cooperates with the old ERP service provider-Mabang ERP to launch the 1688 source one-click multi-platform function. Mabang ERP has the advantage of big data technology. The cooperation between the two will achieve optimization in the following specific functions.

4. Mabang ERP

MaBang ERP supports one-click publication of product information on third-party platforms. It currently covers the four major cross-border e-commerce platforms: eBay, AliExpress, Wish, and Lazada. The Amazon platform currently does not support docking.

5. One-click data migration

Through MaBang ERP technology, you can move products from one store to other stores with just one click, and say goodbye to tedious manual operations.

1. Manage products in real time

Product data is synchronized in real time, and data is analyzed from the perspectives of hot-selling items, popular items, average-selling items, slow-selling items, and new items, providing sellers with the necessary data to carry out cross-border e-commerce operations. Sellers can complete operations such as adding, removing, and modifying product information at any time without logging into the backend.

2. Distribution statistics

MaBang ERP supports sellers to check duplicate or missed listings in their stores.

3. Sales data statistics and analysis

MaBang ERP counts the sales volume of store merchandise, and then calculates store data such as store distribution rate, number of hot-selling items, hot-selling rate, and sales momentum rate.

6. Global Factory

Alibaba 1688 cross-border supply helps cross-border expansion, selects strong factories, and displays high-quality manufacturers for cross-border e-commerce sellers in different directions such as original factories, private brands, self-operated imports and exports, ODM OEM, and private patents.

7. Ranking List

Alibaba 1688 Cross-border Special Service updates the 1688 product rankings, best-selling lists and soaring lists in real time every day, and captures platform data to help cross-border e-commerce sellers understand category market trends. To use this tool, you must first join the cross-border VIP.

8. Development of Hot Products

Cross-border e-commerce sellers can directly search for keywords or source links to compare product prices. This service is only available to cross-border VIP super buyers.

Entry conditions

1. You must be a user of Alibaba China Enterprise Credit Pass, and your Credit Pass account must have been opened for more than 1 month when you sign up for cross-border exclusive supply.

2. The Alipay account has been bound and the real-name authentication has been completed.

3. Activate Alibaba China buyer protection service and buyer protection 24-hour/48-hour delivery service.

4. The transaction medal level must be AAAAA or AAAA or AAA or AA.

5. The return rate of the popular shop in the last 90 days must be equal to or above 10%.

6. Delivery speed score ≥ 4.3 points, goods description match score ≥ 4.6 points, response speed ≥ 4.3 points.

7. The corporate credit rating must be one of BBB, A, AA or AAA.

8. The dispute rate of the merchant’s store in the past 90 days is less than 0.01%, and the number of disputes is less than 2.

9. The merchant’s cumulative penalty points for violations do not exceed 36 points, there is no serious infringement of intellectual property rights, and the merchant has passed Alibaba’s brand risk filter.

10. Merchants should submit documents proving their qualifications according to Alibaba's requirements, such as production licenses, trademark registration certificates and other certificates and other information. If merchants cannot provide the qualification certification documents required by Alibaba, Alibaba has the right to reject the merchant's application for entry.

11. Based on the operational needs of the cross-border dedicated channel, agree to accept the distribution (distribution and/or agency) application of channel buyers, sign the "Distribution Management Service Usage Rules" as required and enable the distribution product function, as well as other conditions that Alibaba considers necessary.

Audit Standards

1. Some of the products in the store must be cross-border marketable products. Cross-border marketable products refer to products that can be sold on downstream cross-border 2C e-commerce platforms (Amazon, AliExpress, Wish, etc.). Some products cannot be considered cross-border marketable products if they have obvious Chinese characters or are too heavy and large.

2. There must be some cross-border marketable products in the store with cross-border product attributes checked, and the title optimization and product details decoration of cross-border product partitions must be carried out based on the "cross-border" standard.

3. The PC and wireless terminals of the store must be decorated in a cross-border style.

4. The store has accumulated a certain amount of cross-border transaction volume and number of buyers. The transaction volume of cross-border VIP super buyers will determine the store's ranking in the cross-border dedicated market.