Generally speaking, before the beginning of autumn, Russians will start buying hiking products, and the year-on-year sales will be about 5 times higher than the daily sales. According to recent data from AliExpress Russia, the demand for hiking supplies among Russians has quadrupled this autumn compared to last year.
The most popular travel destinations are the Caucasus Mountains, the Ural Mountains, the Kola Peninsula and Lake Baikal. Russians generally choose hiking, and this demand has driven an increase in sales of travel products.
For example, for some essential mountaineering equipment, the correct understanding of the direction is the most important thing during the process. Once lost, it may be life-threatening. Data shows that people's demand for compasses has increased by 3.6 times, and in terms of preferences, consumers prefer compasses with brass bodies, fluorescent coatings and covers .
During mountaineering, the knees are also at risk of injury, and walking poles for support are also in high demand, especially those made of alloy with strong impact resistance. In addition, there are headlamps for lighting , etc. The budget for Russians is about 300 to 1,500 rubles.
In addition to these basic equipment, camping and cooking are also rigid needs. In addition to dry food that is easy to carry and eat, hot meals cooked by yourself are also indispensable. Convenient gas and small kitchen utensils are also very popular. The search volume of these related products on AliExpress has also increased by 1.8 times.
Of course, during the trip, light and sturdy clothing and sports shoes are also needed. Light, warm and safe, it can reduce a lot of external pressure on hiking.
Then comes the issue of accommodation. The most popular ones are tents, sleeping bags and inflatable mattresses . People usually choose special camping mattresses with a protective layer and warmer winter sleeping bags.
Russian e-commerce is in an upward stage, and consumers' demands are also changing at different times. Relevant sellers must also adjust their market direction in a timely manner according to the situation. Russia Europe travel |
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