The DIY product market has broad prospects, and the Gossby brand has an average annual growth rate of 200%!

Last week , cross-border e-commerce platform Gossby announced that its brand has achieved an average annual growth rate of 200%. Gossby focuses on personalized gift customization , and its product types include customized ceramic mugs , canvas bags , plush blankets and T-shirts .

In 2021, more people are using the Internet to order products than ever before. Gossby has therefore opened up the cross-border e-commerce DIY product market in many countries and regions including the United States, the United Kingdom, the European Union, Canada and Australia , and has received 27,824 positive reviews on Trustpilot.com ( an online shopping review collection website ) .

“ For people , Gossby is more than just an e-commerce site , ” said Do Thanh Luan, founder and owner of Gossby . “ It is a platform based on customization services , selling personalized designs and artworks to consumers around the world. ”

Talking about the opportunity to start Gossby , she said: " A few years ago, I was looking for a special gift for my bestie, a gift that could truly express my friendship with her . At that time, only a few online stores offered personalized gifts, which inspired me. So I decided to create a platform dedicated to customized gifts, where every consumer can maximize their creativity and create exclusive gifts for their loved ones. "

The COVID-19 pandemic has made it difficult for people to make small gifts by hand offline. The emergence of Gossby solves this problem. Consumers only need to click a few times on the platform to purchase exclusive customized products.

As demand grew , so did Gossby, which now works with 15 different manufacturers of products and offers 24/7 customer service via live chat , email, and a hotline .

For cross-border e-commerce sellers, the business model connected to the DIY product market is the POD (Print On Demand) business model. The POD model covers a wide variety of products , including clothing , backpacks, bottles, cups, photo frames , etc. Consumers can buy these customized products for promotion or gift giving. However, from a cost perspective, it is recommended that sellers conduct market research in the early stage to determine a certain product as the main product.

In addition to careful consideration in the selection of manufacturers, another point that needs to be paid attention to in the POD model is the issue of property rights. Whether the seller provides the design for consumers to choose, or the consumer provides the design himself, it is necessary to ensure that there is no dispute or infringement risk in the property rights of the design.

Gossby 's success shows that the cross-border e-commerce DIY product market has a bright future. China is a manufacturing powerhouse, and cross-border e-commerce sellers may wish to take advantage of this market advantage, try the POD business model, and enter the DIY product market.

Cross-border e-commerce market