Recently, sellers have been reporting in the group that their products have been removed from the shelves. They don’t know the reason or what happened. Now, the case has finally been solved!
Just yesterday, a seller posted a picture in the group and said that after his listing was removed, he went to negotiate with someone and got the following reply:
However, even though the platform had informed him of the reason, the seller still returned to the group with screenshots to discuss with his peers: "What is this?" "No UPC, automatically removed from the shelves indefinitely?!"
The picture caused a stir, and many sellers came out one after another, including some veteran sellers who have been working on eBay for many years: "Yes, I have had several of my products removed recently..." There was also a newbie who asked in the group: "What does UPC mean?"
UPC actually means Universal Product Code. It is the black and white stripe code that we often see. It was developed by the Uniform Code Council of the United States. It was first circulated in the United States and Canada. It is now used in international trade. Because of its wide range of uses, the UPC code is also known as the universal barcode.
On Amazon, most products require a product code to be published. The specific GTIN (Global Trade Item Code) required to create and match the product page varies depending on the product category, the most common of which is the UPC code.
Sellers on eBay need to have UPC codes before they can upload and publish products. Using these product identifiers can make it easier for consumers who are interested in the product to find the product, and it can also help eBay prevent counterfeiting and duplicate listings. Products that lack product identifiers will no longer be displayed on eBay. According to eBay customer service, if the UPC is not filled in, it cannot be updated successfully, and will eventually lead to natural delisting.
Experienced sellers said that this UPC code has been required for two years, so it is best to fill it out. Otherwise, you will suffer a huge loss if the popular products are taken off the shelves.
In fact, it is indeed necessary to use regular UPC codes. Keeping UPC codes well and not reusing them is all for the sake of safe operation, no conflict in product information, and better product security. Generally speaking, the seller needs as many UPC codes as the number of SKUs of their products. The same UPC code can be used on different sites for the same SKU. Sellers must take UPC codes seriously, otherwise it will affect the listing of products.
Here we also recommend that all sellers either apply for UPC codes themselves or purchase them through formal channels. At the same time, they must be careful to take care of their UPC codes and be sure to avoid UPC code leakage. Because UPC codes can usually only be used once, they represent the uniqueness of the product to a certain extent. If they are accidentally reused, the system may not recognize them accurately and merge the two listings, and the product information may be overlapping and confusing. listing E-commerce platform eBay Platform |
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