NomNomNow was founded in 2015 by a group of pet lovers in the San Francisco Bay Area. It is a startup that provides fresh, customized, veterinary-formulated food for pet dogs and cats. About NomNomNow - NomNomNow is positioned to provide fresh, customized, veterinary-formulated food for pet dogs. It selects fresh restaurant-quality ingredients, cooks them uniformly in the company's kitchen, packages them, customizes them according to the specific nutritional needs of each pet, and delivers them to the user's home. Users can buy a week's worth of fresh food at a time, and the cost per week is $20-120, depending on the pet's physique and the choice of ingredients.
- Each pet has a different body shape, age, breed, activity level, target weight, and allergy. NomNomNow comprehensively analyzes data from these different dimensions and launches customized meal box products that combine meat and vegetables. Pet owners can subscribe to nutritious and healthy food for their pets on a daily or weekly basis. NomNomNow's "fresh food" and "customization" ensure the nutritional health of pet food, while helping pet owners save on tedious steps such as food selection, diet matching, and nutritionist consultation.
- NomNomNow works with veterinary nutritionist Dr. Justin Shmalberg to develop recipes using restaurant-grade ingredients (ensuring all products meet human food-grade standards), customize rations for each pet based on the advice of veterinary nutritionists, and complete the packaging.
- In addition to using big data to calculate the best nutritional formula based on the individual circumstances of pets and providing customized daily meals for pets, NomNomNow has also built its own e-commerce website and back-end, using the retailer's back-end technology to summarize and translate all orders, calculating "how many ingredients need to be purchased to cook all meals and the number of box labels required."
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