What is The Farmer's Dog? The Farmer's Dog Review, Features

What is The Farmer's Dog? The Farmer's Dog Review, Features

Founded in 2015, The Farmer's Dog is a New York-based custom dog food service company that specializes in providing custom fresh food services for dogs.

About The Farmer's Dog

  • The Farmer's Dog, based in New York City, was co-founded in 2015 by Brett Podolsky and Jonathan Regev. It is dedicated to providing fresh, customized food for pets. The company says it has provided one million pet meals to date.
  • The Farmer's Dog can deliver several weeks of food to users at a time, rather than just a little bit at a time, which can save delivery costs. It uses human food safety grade packaging bags, and its requirement is to be as fresh as human food. The Farmer's Dog promises that the products it provides have been tested for human consumption and have obtained the kitchen certification of the United States Department of Agriculture (USDA). The nutritional standards exceed the requirements of the American Feed Control Association (AAFCO). The Farmer's Dog is positioned as a high-end dog food. The food cost of a 25-pound dog is about 4 to 5 US dollars per day, and a 55-pound dog is about 8 to 9 US dollars per day.
  • The Farmer's Dog has a patented dog food customization algorithm. Before placing an order, pet owners need to fill out an online questionnaire, including information such as the dog's breed, age, weight in recent weeks, living environment, activity, eating habits, health diseases, etc. This questionnaire is even detailed enough to ask questions such as "Has the dog eaten leftovers on the table?" After that, the system will match a unique recipe for each dog and provide a detailed nutritional table;
  • The Farmer's Dog distributes food according to the appetite of each dog in an individually packaged portion per day. Each package is labeled with the pet's name, making it convenient for pet owners with multiple dogs to arrange different meals for each dog;
  • The Farmer's Dog also has a dedicated veterinarian to provide consulting services to pet owners and help them update the menu as their dogs grow. He will mail the food to the customer's home within a few days after cooking. The meals are delivered every 5 weeks. The products will be delivered in an insulated box with ice packs and need to be stored in the refrigerator after arrival. There is also a small "black technology" detail here: the insulation foam material used by The Farmer's Dog can be completely dissolved in the kitchen sink.

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