Alibaba International Station will have big moves during the Olympics, which will benefit Chinese merchants!

With the opening of the Paris Olympics approaching, Alibaba International Station is taking frequent actions !

Starting from July, related advertisements of Alibaba International Station will appear in major landmarks such as Paris airports, subways, train stations and the Champs-Elysées, promoting Chinese foreign trade merchants to customers around the world.

At the same time, Alibaba International Station’s “Special Promotion” will also be launched before the Olympics, and is expected to cover more than 15,000 merchants and over one million products, bringing incremental business to merchants.

The reporter learned that this cooperation is part of the TOP partner program between Alibaba Group and the International Olympic Committee , which dates back to 2017.

As the world's most watched sporting event, each Olympic Games attracts billions of global viewers. An independent research report shows that 3.05 billion independent viewers watched the last Tokyo Olympic Games, and it is expected that the attention of this year's Paris Olympic Games will reach a new high.

Alibaba International Station plans to take advantage of the Paris Olympics to help Chinese companies going overseas to catch this " huge traffic " and further open up overseas markets.

As early as March this year, the online export of sports goods to France on the Alibaba International Station platform has begun to surge. Specifically, the export volume of popular products such as tennis clothes, customized sportswear, training helmets, outdoor sportswear, sports cameras, and golf bags has more than quadrupled.

An Alibaba International Station merchant excitedly told the reporter: "This year, the number of orders for sporting goods from Europe has increased significantly, and our production schedule has been scheduled until September!" The Olympics have not yet started, but the Olympic economy has already begun to boom.

During the Olympic Games, Alibaba International Station's AI foreign trade tools and semi-hosting services will be further rolled out overseas. If Chinese merchants want to seize the Olympic dividends, the easiest way is to start foreign trade business through Alibaba International Station, the first overseas platform.

In addition to the Olympics, this year Alibaba International Station has also become the B2B e -commerce partner of the European Cup, which is currently in full swing. It is understood that many foreign trade companies have won large orders overseas with the help of the European Cup.

(Photo: Alibaba International Station becomes the B2B e-commerce partner of the European Cup and frequently appears in sideline advertisements)

Guangzhou Xili Clothing Co., Ltd., for example, received a large number of jersey and sportswear orders from German buyer Dennis through Alibaba International Station before and after the European Cup. Dennis recently told Guangzhou Xili that due to the sports enthusiasm raised by the European Cup, this batch of goods sold out in the German market!

In fact, in this "big year for sports" with the European Cup in front and the Olympics in the back, Alibaba International Station has won two top sports IPs in succession , further accelerating its overseas expansion.

European Cup

Alibaba International Station