The function of this plug-in is to detect the popularity of all links in the current web page on all social media . Most importantly, it can provide a clear way for web page links to spread, sort them by popularity, and also provide data downloads (leave it for you to study slowly ). With the above functions, it is not an exaggeration to say that it is a magical tool for those who do overseas social media operations! Let's demonstrate its functions together: 1. Analysis of competitor’s Facebook page content We often say that one of the most important points in analyzing competitors and their roles is to find their strengths, analyze them, and use them to your advantage. Let's take a look at how CrowdTangle Link Checker can help you export the top 500 best and most widely spread content from your competitor's Facebook page since its establishment. First, open the competitor page we want to study, click the ct button in the upper right corner, and the hot posts in the history of this page will be automatically loaded. Then, click the download button to get the first 500 popular contents of the page. It is that simple:
After downloading, if you are in charge of operations, you should study its good content as much as possible. If you are in charge of product selection, the value is also quite objective, because many hot products are tested from PPE, and those high-interaction potential products will be exposed immediately under your eyes.
2. Promotion analysis of competitor product landing pages When you see a product being sold on many independent websites, you can only intuitively feel that this product may be popular. So, you may need to test it yourself to know how popular it is. However, the cost of testing by yourself is still a bit high. First, you have to choose a testing channel. Second, testing takes time, money, and most importantly, skills. If there is a way that allows you to not have to test it yourself, as long as you find a competitor's website selling it, you can find out where he is promoting it and see its effect, you will definitely think it is worth it. Next, I will teach you this method.
Let's take biolite as an example:
Go to its website and select a small coffee brewer it sells. You want to see how this product is received on social media. Click the ct button on the upper right corner of the plug-in. You will find that this page has been shared on social media, from top to bottom, according to the popularity of the number of shares (you can also download a list of its entire social media dissemination). After clicking in, you will clearly find the other party’s advertising materials about this product (copy, pictures, videos, CTA, etc.), product interaction, and user comments in the comment area. If it is a good video material, many friends who follow the sales can just modify it and use it.
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