It’s hard to summarize what SEO is in one word , but it’s crucial for independent websites. It’s a set of practices applied to independent websites to improve their indexing and ranking in search engines such as Google or Amazon search bars , and then display search results to search engine users.
SEO generally includes the following: keyword research and implementation ; optimizing website code ; optimizing loading speed ; ensuring page security ; installing an SSL certificate ( SSL is a standard security technology that ensures that data passed between the web server and the browser remains private ); having a mobile-friendly website ; having high-quality backlinks pointing to your website (links on external websites containing relevant content) ; having a large number of positive reviews ( Google, Facebook , twitter , etc.) ; a large number of high-quality independent site internal links ; and well-managed social media external links ( such as LinkedIn, Twitter, Facebook, Pinterest, etc.) . SEO takes time. According to industry insiders, it takes about three months for Google SEO to show results. There are many variables that affect SEO time, including the optimization level of the independent website itself, product selection, etc., as well as the overall market environment, the number of competitors, and other factors.
The impact of the number of competitors on SEO time is easy to understand. Just like a class, the more people in the class, the lower the initial ranking, and the more room for improvement, especially when moving from the back to the front. However, when the ranking rises to a certain position, it becomes extremely difficult to move up one more place. The same is true for independent website SEO. The top-ranked pages often have experienced SEO professionals behind them. As the independent website climbs in the search results, each subsequent step will take more time and effort.
In addition, the link opening speed will also directly affect the effect and conversion of SEO . According to statistics, if the website opening speed exceeds 8 seconds, 80% of users will directly close the website. Therefore, when optimizing the independent website, it is necessary to try to control the website opening speed within 3 seconds, and no more than 7 seconds. There are many ways to increase the website opening speed, such as server selection, concise website code, reasonable use of pictures, reducing the use of videos, not setting flash animations on the homepage opening screen, etc. Independent website |
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