What is Shopbop? Shopbop Review, Features

What is Shopbop? Shopbop Review, Features

Shopbop is a fashion shopping website founded in 1999 that provides women and men with a selection of ready-to-wear and accessories from more than 1,000 well-known and emerging designers. In addition to daily new products, editorial selections and fashion style guides, Shopbop also provides first-class customer service, fast global free shipping and free returns in the United States and Canada.

About Shopbop

  • Shopbop is a well-known American women's fashion shopping website, providing everything a fashionable woman needs in her wardrobe, from women's clothing, swimsuits, wedding dresses, handbags, boots to scarves, jewelry and other accessories;
  • Unlike many large department stores that put the entire collection of designer brands on the counter, Shopbop's professional buyers only select the few pieces they like the most from the entire collection, and then Shopbop's stylists remix and match them. Shopbop has always been proud of their buyers and stylists. Every season's Lookbook is like a fashion magazine, inspiring modern fashion women to wear inspiration for various styles or occasions.
  • Shopbop was acquired by Amazon on February 27, 2006 and became a member of the Amazon corporate group. In 2009, Shopbop launched free global delivery within three days or less. In 2011, Shopbop strengthened its global business, providing settlement in twelve different currencies, as well as six language interfaces and customer service services in French, German, Spanish, Japanese, Simplified Chinese, and Korean, to meet the personalized shopping experience of Shopbop's global customers.

Shopbop Brand Story

Shopbop was founded in 1999. Initially, Shopbop's main business was selling 7 For All Mankind's denim series and Juicy Couture sportswear. Today, Shopbop is already the leading online retailer in the fashion industry. Along with Net-a-Porter, Shopbop has become a fashion shopping website that young female consumers have been following since college. Shopbop's performance can no longer be ignored by fashion brands. "We sell very well on Shopbop, although we don't know why," said Leslie Rubisch, media director of Alexander Wang. Paula Sutter, president of Diane von Fursterberg, said: "Girls really agree with the vision of these website buyers. For every one piece sold in DVF's own online store, Shopbop can sell three pieces. As a fashion brand, it would be crazy not to pay attention to what these shopping website buyers are doing."


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