"European Cup + Going Global" is hot! AliExpress is recruiting "cross-border experts" for merchants

Since the start of the European Cup, the sideline advertisements that have attracted more attention than the football have been constantly displayed on the screen. As the official partner of the European Cup, AliExpress has booked the sideline advertisements of the European Cup overseas to support cross-border merchants, while recruiting "cross-border experts" from merchants to discover potential small and medium-sized merchants to "go overseas".

On June 24 , AliExpress , Alibaba's cross-border e-commerce platform, announced the official launch of the second season of the 2024 Cross- border E-commerce Talent Competition , continuing to provide a stage for outstanding new generation "cross-border talents" to tell their stories, share experiences, and help more people set sail .

In the past year, the cross-border e-commerce industry and major platforms have developed rapidly. Full-hosting, semi-hosting, and overseas hosting models suitable for different types of merchants have continued to emerge. Chinese sellers with abundant supply chain resources have targeted business opportunities and continued to make efforts.

When newbies first enter the cross-border e-commerce industry, they often face such confusion:

“I can’t find a good product. How should I start a cross-border business?”

"How can I leverage my product advantages to quickly increase sales on AliExpress when I have my own factory?"

Old sellers who have been in the cross-border circle for a long time will also face the dilemma of how to seek more order opportunities:

“How can I build my own brand, increase brand value and boost sales?”

"There are many store formats. Which model is more suitable for creating hot-selling products and formulating long-term development plans?"

The answers to these questions can be found in the second season of the AliExpress 2024 Cross-border Talent Competition.

Here, you can see cross-border experts in industrial belts who have successful experience, sharing how to achieve rapid sales of "Made in China" products by leveraging supply chain advantages; you can also see many top sellers in categories with annual sales of over 100 million yuan sharing how to build a brand moat, increase product value while maintaining sales growth; you can also directly learn about the latest trends on the platform and follow the "first wave of cross-border experts" to seize business opportunities on AliExpress.

The competition will officially start on June 25 , and will be divided into national qualifiers, regional finals, and national finals. For detailed information such as competition consultation and viewing guides, you can open DingTalk and search for the corresponding regional group number in the poster.

AliExpress

European Cup

Talent Competition