TikTok playback volume reaches 700 million, and the internet celebrity dishcloth becomes popular!

Household cleaning tools are commonly used items with high repurchase rates and stable sales, so it is difficult to create a hit product. However, a dishwashing cloth that has become popular online has unexpectedly become popular recently, and the number of views of the unboxing video of this product on TikTok has exceeded 700 million.

Speaking of dishwashing tools, we usually use wire brushes, dishcloths, etc. at home. This internet-famous dishcloth is not much different from other similar products in use, but its appearance and enhanced practicality add a lot of points to the product. The product is designed into a smiley face, which looks very cute.

Different parts of the smiley face can be used to clean different tableware, so it can be regarded as a multi-purpose cloth. For example, the mouth can be used to clean both sides of the tableware, and the sides can be used to clean gaps, etc. When the product is in use, if it is placed in cold water, it will become hard and can be scrubbed vigorously; on the contrary, it will become soft in warm water. Buyers can adjust it according to the situation.

After searching, the editor found that the product is sold on multiple e-commerce platforms. Although it has always been on sale, the popularity of the product has further increased through the unboxing videos of some bloggers recently. Its price is about 10 US dollars. Although it is several dozen yuan more expensive than the ordinary version, this does not affect the love of overseas consumers. The comments have exceeded 30,000, the score is 4.8, and the five-star praise is close to 90%.

In addition, the product comes in many colors. Through different color coding, buyers can easily distinguish the purpose of each piece of cloth . This product can not only be used for washing dishes, but also for washing cars with good results according to buyer feedback. In order to meet the needs of more buyers, the product is also divided into various models and single and combination packs, and buyers can choose freely.

However, while such products are hot-selling, they also carry the risk of infringement, so sellers should be extra careful. After searching, the editor found that several of the top-selling products have registered patents with the U.S. Trademark and Patent Office. After such products became popular, they must have brought creative inspiration to many sellers. A good product is not only attractive in appearance, but more importantly, practical.