The seller was suddenly attacked by VC, and all the links of the same category were affected

If you ask what is the most troublesome thing for Amazon sellers, being copied by others is undoubtedly the top of the list. Recently, a seller revealed that all the same products in his category were tampered with overnight, involving more than 40 links.

The intensification of internal competition has made countless sellers feel sad, but they still have to bite the bullet and be "Amazon's philanthropists" . Many sellers say that they live a humble life.

All the same items in the same category were tampered with overnight

Recently, a seller revealed that on October 16, the first link in his category became a dead link again, and he was complained about its authenticity. The key point is that the link became a dead link immediately after it was restored, and the same scene was played out again and again.

As a result, the seller whose first link in the category became a dog used the VC at hand to sell hundreds of T*** c links in the same category from 10 pm on October 16 to 2 am on October 17. He successively tampered with product images , complained about intellectual property infringement and other methods, and within a short period of time, nearly 20 links of the TOP100 were removed from the shelves.

"It's really heartbreaking to see this situation. The sellers are the ones who suffer from the intensified internal competition, but Amazon's commission has not decreased a penny. Is this really a good thing?" said a seller.

According to the seller, a month ago, this Putian seller targeted his own category, used the mutant zombie method to list 1K+ reviews, and purchased promotions at a price 1/4 higher than the market price to impact his own category. The cost of a single-link daily advertisement exceeded 2K US dollars, which turned the original ecology of the category upside down.

Under such circumstances, most sellers expressed their heartache and even began to wail. It is well known that advertising costs are high, but from 3 US dollars in August to 7 US dollars now, the advertising costs have more than doubled, but they still cannot get the homepage.

As a result, some sellers began to attack the Putian seller, using multiple operations such as bad reviews, complaints, and banned words to impact the Putian seller, but they did not expect that the Putian seller would attack all the same links.

The whistleblower said that if he simply used advertising fees to sprint, no one would touch his link. However, the seller used multiple methods such as mutated zombies, gift cards, hundreds of VPs in a month on the shelves, and zero-yuan purchases outside the site to maliciously attack other innocent sellers, which aroused the anger of all sellers.

One seller expressed his opinion, "This is an ecosystem where the strong prey on the weak and the fittest survive. How others market their products has nothing to do with anyone, and they didn't get to where they are now through spoofs. Some merchants who are jealous and mess with others are the 'rotten apples in the pot.' "

Some sellers also said, "There are problems on both sides. It is true that the seller used capital and his own means to put the link up, and did not spoof others. However, this seller directly caused the homepage advertising fee to increase from 3 US dollars to 8 US dollars. This outrageous operation made other sellers in the same category unable to survive. Only he survived, so it was inevitable that he would be attacked."

The listing was spoofed on the eve of the peak season , and the number of orders dropped

Facts have proved that the sellers' worries are not unnecessary. All along, sellers have to solve various problems in the store sales process on the one hand, and deal with the "small tricks" of unscrupulous peers on the other hand.

Especially as the peak season is approaching, some restless peers have recently begun to "operate". ASIN listings have been tampered with by VCs , causing great torture to some small and medium-sized sellers.

" An ASIN was complained of copyright infringement. It was a mess . I asked the customer service and found out that it was posted with two main pictures. " As the peak season approaches, unscrupulous peers are making fun of it in a variety of ways. One seller couldn't help but sigh: "It's really not easy to have a small hit, but the other party just changed the category node. Even if the case is successfully appealed, it will take half a month. Not to mention the precipitous drop in orders, there is a high probability that thousands of stocks will also be lost."

Many sellers who were spoofed speculated that the recent frequent appearance of some VC accounts was related to the approaching peak season. One seller lamented: "The orders are gone, and the goods are stuck in my hands. I worked hard for half a year, and now I am back to the old days overnight!"

There are many sellers who have experienced the above situation. Even products that have been registered may have their links removed . The main picture may be changed to an emoticon package, a similar product picture, etc., and the title and category may also be targeted. Sellers who have not registered their brands are more likely to become new targets of spoofs.

Recently, a seller on the US site reported that his listing was targeted. The seller said that the order volume has been very good recently, and it is probably because of this reason that he was targeted. The customer service reply may have been maliciously tampered with.

Some practitioners speculate that with the peak season approaching, some pranksters may be motivated by the low order volume of their own orders, thus thinking of pranking other sellers.

As an invitation-based account of Amazon, VC accounts have greater permissions than other accounts. They can become Amazon's suppliers, sell products in the name of Amazon, obtain Amazon product sales data in the background, apply for various flash sales for free, and even follow sales easily. They have the permission to edit listings. Therefore, many sellers call sellers with VC accounts "win at the starting line."

For many sellers with operational experience, VC accounts are very intimidating. Some sellers even said that the price of VC accounts has been hyped up to hundreds of thousands of yuan some time ago , and some sellers even joked that "a VC account is equal to the down payment for a house."

During the epidemic, VC accounts were complained by countless sellers, and many sellers even chose to post for help. Malicious modification of brand names, complaints of infringement, and adding illegal words to listing images and texts have made many sellers angry and ready to attack in groups to protect their own rights.

"There is nothing they can't do when it comes to spoofs, except what you can't imagine. Their ultimate goal is to destroy your sales and successfully get to the top." Many sellers describe VC accounts in this way.

The peak season is approaching and the situation is difficult. Many sellers say they live a humble life and want to nip VC copy-selling in the bud, and then stay alive and make a little money.

An "experienced" seller who has encountered such situations many times said: "I have been working for more than a year, and I have not made much money but I am exhausted. I don't expect to get rich quickly, and it is enough to ensure food and clothing. I advise everyone to register your brand as soon as possible, otherwise it will be too easy to become a target!"

Although VC tampering still occurs from time to time in the industry , Amazon has been continuously cracking down on it. For sellers, brand registration is very important. Even if you encounter malicious tampering, you must remain rational and choose the best way to solve it. Blind retaliation is not the best policy.

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