Amazon seems to be stepping up its account review efforts. Several sellers said their accounts were deactivated, and they also encountered automatic order cancellations and inventory depletion, suspecting that it was done by their peers. While sellers were anxious, Amazon also issued a new policy to charge sellers for merging accounts, which undoubtedly made matters worse.
The seller's account has been deactivated! The order is automatically cancelled and the inventory is empty.
Amazon's operations can be described as wave after wave, including account blocking, account association, and double-brushing account liquidation. This series of moves has turned the Chinese cross-border circle upside down. At one time, it is unknown how many sellers' hard-earned accounts were taken away.
For other cross-border sellers, they had finally survived the account blocking wave and account association, thinking that they would be able to safely get through this difficult period as long as they had not violated any regulations! However, Amazon seems to have recently stepped up its account review, which has caused a series of seller account problems. Several sellers said they received emails from Amazon notifying them that their accounts were deactivated, and it all started with that notification email from Amazon!
A seller suddenly received a notification email from Amazon, which showed that someone had accessed the seller's account without authorization . Therefore, for the sake of account security, Amazon temporarily restricted account access and listing . In addition, for security reasons, the seller's account will not display the full credit card number and cannot be accessed through the Amazon website.
Although the email also provides instructions on how sellers can regain access to their accounts, normally when sales privileges are restricted or removed, you can file an appeal to restore sales privileges. However, the main reason why sellers chose Amazon to cancel their sales privileges this time was that someone used their accounts without permission, but they did not find the "appeal" option!
In other words, the sales rights in this case may not be able to be appealed back.
In addition, these sellers’ sales accounts have experienced automatic order cancellations and inventory reduction to zero .
As we all know, too many order cancellations will cause Amazon to measure seller return rates and punish sellers with too many returns, including the risk of account deactivation.
Many sellers suspected that they may have been attacked by other sellers! The other party deliberately canceled the order after ordering the goods, and put the order in a pending state through invalid payment issues, thereby occupying the seller's inventory. Then, the account order abnormalities were used to trigger Amazon's account review.
The deactivation of an Amazon account is a major blow to the seller’s revenue and reputation, so whether the account is stolen due to malicious attacks by competitors or other problems, sellers need to pay more attention to this situation and deal with it in a timely manner!
The store was closed and lost $500,000, just because of a malicious complaint of infringement
While some sellers are still wondering whether they are being attacked by their peers, some sellers have already fallen into the quagmire of malicious competition from their peers.
Recently, a seller said that his account was blocked by Amazon due to malicious complaints of infringement. However, the seller said that he did not infringe any rights, but was attacked by malicious sellers . It is undoubtedly annoying to be "infringed" by the infringement.
According to Amazon's policy, Amazon accepts complaints from everyone, even those with fake accounts. This policy has caused harm to many honest sellers.
In addition, during the three months when the seller was banned , he had been appealing to Amazon, but he did not receive a response from Amazon. Instead, he received an email saying that the seller's FBA inventory had been abandoned by Amazon. Yes, you read that correctly. In the end, the seller's appeal was unsuccessful, and the FBA inventory was abandoned by Amazon!
It’s really annoying. During the 90 days after the account was blocked, the seller only received one email about product abandonment, and the email was sent to the email address of the seller’s employee . Therefore, the seller missed the message, resulting in the loss of $500,000 in inventory.
This is also a warning to sellers. If their account is complained of infringement due to malicious intent, they must always pay attention to their emails and deal with related inventory issues to avoid further losses.
Of course, when sellers suffer from malicious infringement, they should not panic but respond accordingly.
First, check the email to find out what infringement you have committed. Second, check whether you have really infringed the copyright (if there is infringement, settle the case; if you are not sure, proceed to the last step). Then, contact a third-party complaint company to check for evidence of infringement or withdraw the complaint. Of course, you can also choose to submit an appeal letter to Amazon. Finally, receive a reply from Amazon and follow the instructions.
Here, the editor would like to remind all seller friends to carefully select products, pay attention to self-inspection, use keywords with caution, and avoid all words that may infringe on rights, so as not to fall into the swamp of infringement issues and lose the big picture because of the small.
Amazon's new policy : charges for sellers merging accounts
While sellers are frequently worried about the security of their accounts, Amazon US quietly released a new announcement on August 4.
The announcement shows that Amazon is changing the charging method for professional sellers who list or merge accounts in multiple countries. This is undoubtedly a heavy bomb for sellers, which means that sellers will have to pay expensive fees.
According to the announcement, starting from August 1, 2021, if sellers have merged accounts in multiple countries/regions and have active listings, Amazon will change the billing method for professional selling plan subscription fees . In other words, Amazon is updating the fee table for "I want to open a store".
Amazon said that if sellers merge global accounts, the monthly service fee will be allocated to these accounts and charged in the currency used by each country/region. In addition, Amazon also stated that the fee will only be charged to Amazon stores that have products on sale that month.
Regarding the total cost of this service, Amazon said that it will not exceed US$39.99. That is to say, no matter how many stores you have, the cost will not exceed US$39.99. However, if the cost accumulates over time, it will be a considerable expense.
As for how to charge this fee, Amazon provides two options :
One is fixed on the same day of every month, and for convenience, Amazon will extend the seller's subscription once and for all without charging any additional fees.
The other is an account in the Americas, such as the United States, Canada, and Mexico. It will be billed in each country with an active list on the billing date, not in a single country. For example, if the seller only opens a store in Europe, Amazon will only charge the monthly service fee for Europe.
It has to be said that Amazon's move has undoubtedly added another expense to sellers. Some sellers even said that if they don't find reasons to increase sellers' expenses, they are not Amazon. However, the follow-up of this policy still needs to wait for Amazon to implement it. Seller Amazon account Order |
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