Founded in 2008, Graze is a healthy snack brand in the UK that mainly sells nuts, seeds without artificial additives, and mixed snack boxes with customizable ingredients through an online subscription business model.
About Graze
- Graze started out as a snack bar made of mixed seeds, dried fruits and nuts without artificial additives. Its initial sales channel was only the official website, which was delivered to consumers' homes every week. Later, Graze entered supermarkets in the UK and the US, including Sainsbury's, Boots, Costco and Target. It was acquired by Carlyle Group in 2012.
- Customers can directly select the snacks they want online. One box can hold four types of snacks, which can be freely mixed and changed at any time. The prepared snack boxes will be regularly sent directly to the customer's home, so that they can enjoy their favorite healthy snacks without leaving home. And they can cancel at any time, there is no fixed contract. A box of Graze generally costs 4.49 pounds (including postage). For newly registered users, you can also enjoy a half-price discount on the first box.
Graze snack box online ordering and customization process
1. Fill in your personal information and bank card information
The first step is to fill in your basic information and register as a user. In this step, you need to fill in your name, email address, password, allergies, the address you want the snacks to be delivered to, and bank card information. If you are a new user who has just registered, you can enjoy a 50% discount on the first box. If you don’t like the first box after receiving it, don’t forget your login information and cancel it online directly, otherwise you will continue to receive snack boxes from this store and your bank card will be automatically deducted.
2. Freely combine your snack box
Graze's snack boxes are varied, and each box of Graze can have four choices, but there are hundreds of snacks to choose from in total. Customers can choose Variety Box and freely combine their favorite flavors from their snack library, or they can choose pre-assembled Chocolate Box, Vegan Box, etc.
3. Choose your favorite snacks
Then, based on your preferences, Graze will send you snacks every week. If you order the wrong snacks and want to change your mind, you can change it. There are many types of snacks, and customers can choose according to their eating habits and eating occasions.
4. Wait for your snack box to be delivered to your home
After selecting the snacks you want online, you need to be patient and wait for them to be delivered to your home. Each large box contains four individually packaged small boxes, and some snack nutritional information is also attached for customers to check.