Amazon's strict inspection has been upgraded! A large number of links have been deleted

A large number of products were marked as children's jewelry by Amazon, and the links were deleted. Many sellers suffered heavy losses. There are more and more cases of being hit, and it is suspected that there is a problem with the Amazon system. However, some colleagues also said that the system sweep was due to the platform's strict inspection and upgrade. Because the sale of children's products requires the submission of compliance certificates, some sellers forged certificates and forged them, resulting in the closure of their stores.

It was judged to be children's jewelry, and a large number of links were deleted

Recently, many sellers have protested that their products are not children's jewelry, but were judged as children's jewelry (restricted products) by Amazon. A large number of links have been deleted, which has brought a great impact on the sellers. Some even stopped shipping to FBA.

A seller of adult jewelry said that what he sold was not children's jewelry, but was marked by the system and 90 links could not be sold. Sellers selling other categories also encountered the same problem. Their products had nothing to do with children's jewelry, but were inexplicably marked by the platform, resulting in the deletion of links.

There are more and more related cases, and the impact on each seller varies. Some sellers have more than 10 links deleted, while others have hundreds of links affected.

“—The product suddenly became children’s jewelry and the link was removed;

- My best-selling party supplies were suddenly removed as restricted children's jewelry. I have been selling this product for 5 years.

——It’s been 4 days and the link is still not available for sale;

1,600 SKUs were labeled as children’s jewelry, but none were children’s products.

-- 377 products were labeled as children’s jewelry and required to submit compliance documents.

The consensus among those who have been hacked is that something seems to have gone wrong with the Amazon system, which led to a large-scale sweep. Because the links cannot be sold, some people have suffered losses.

"We are in the same situation. The platform insisted on defining adult jewelry as children's jewelry, deleted all words that it thought might be related to children, and failed to restore the link within 24 hours. Later, our appeal was also rejected. Amazon's torture has driven us crazy. Sales in July were already poor, and this incident made the situation worse ! " lamented a seller.

A jewelry seller said that he has been selling on Amazon for 15 years and is now required to provide " children's jewelry " compliance documents. According to Amazon, the scope of children's jewelry is under 12 years old, but my products are not for children under 12 years old. After the appeal was rejected, Amazon deleted the listings I created over the years. There has never been such a problem in the past. Now I have stopped sending products to FBA . Amazon has destroyed a small business.

Appeal rejected for unknown reasons

As the sellers mentioned above said, after their links were deleted, many of them were eager to appeal and try to restore their sales privileges, but the results were disappointing. Currently, many people were rejected when they appealed, and the specific reasons are unknown.

First, among these products marked as children's jewelry, some have words such as "girls, boys, and young girls" in the titles and descriptions. After being scanned by the system, the links are directly deleted. According to relevant feedback, it is okay to write "women" in the product description , but if you write "girls", "young girls", or "teenagers", you may be caught.

After some peers deleted the relevant descriptions, some links were restored, but some links were still restricted. When they continued to appeal, they were told that they needed to provide compliance certification documents.

Secondly, a seller mentioned that after his appeal to prove that the product was not children’s jewelry was rejected, he consulted Amazon customer service, but the customer service kept beating around the bush and did not have any practical solutions. The customer service mentioned that without compliance documents for children’s products, everything else would be in vain.

Finally, even if you have submitted compliance documents, there will still be problems. One seller said that the product was judged as children's jewelry, and the link was directly deleted by the platform. Moreover, their link had submitted CPC last year and passed the compliance review. After opening a case, the customer service informed me that this was a violation of California DTSC. According to the email reminder received, if the restricted products cannot be stopped or removed, Amazon may suspend the seller's account and permanently freeze the funds in the account.

Audit upgrade, some accounts have been blocked

Sellers who had previously passed customs by submitting compliance documents were not the only ones to get stuck this time.

At the end of last month, there was a concentrated outbreak of many products being inexplicably judged as children's jewelry. At that time, a large number of sellers were confused and filed appeals against the restricted products, among which many appeals were successful.

Some of the links that were judged to be children's jewelry this time were already affected at the end of last month, but the same appeal method failed to successfully pass.

A seller who specializes in children's jewelry said that all his products have test reports, product certificates, pictures and other necessary documents, and have been approved by Amazon for product safety. However, he was also caught this time because he did not comply with relevant policies. He said that the current situation is unbelievable and there is no way to solve it.

Coincidentally, another seller’s children’s jewelry products were judged as restricted products, resulting in the deletion of the link and the product being unsalable. After submitting an appeal for CPC and other certificates, it was still rejected.

The seller's products were identified as children's jewelry by the compliance documents a month ago, and the seller submitted CPC-related certificates and was approved for sale. However, they were recently marked as children's jewelry products again, and the link was directly deleted. The seller submitted the same certificate appeal, but it was rejected this time without a specific reason. According to the seller, this was an Amazon BUG, ​​and the link is currently unavailable for sale. The service provider had no choice but to not accept it, and the account manager submitted the relevant certificates, which were also rejected.

According to people familiar with the matter, the reason why many products are currently judged to be children's jewelry and appeals are difficult to pass may be that Amazon's review has been upgraded.

Recently, Amazon has been strictly checking the authenticity of CPC certificates . CPC certification , or Children's Product Certificate, is an important certification to ensure that children's products meet the safety standards set by the U.S. Consumer Product Safety Commission (CPSC). Certified products can ensure that they will not cause harm to children during use and meet the safety requirements for market sales.

Amazon US stipulates that all children's toys and children's products must upload CPC certificates, otherwise they cannot be put on the shelves for sale. Previously, in order to meet the platform's requirement to provide CPC certificates, some sellers forged false documents and passed Amazon's review, but were eventually caught by the platform.

A seller recently received an email from Amazon banning his account. Previously, in order to pass the children's product certification, the seller made a fake CPC document and passed the review. Later, it was found that the document was fake and Amazon banned the seller .

Amazon’s “kill order” warns sellers: “Your application to sell the following products has been denied because the documents you provided to Amazon appear to be forged or altered… We may, at our sole discretion, deactivate your account, remove product listings, or take other action we deem necessary.”

Some sellers try to take advantage of loopholes, and the platform policies will be further tightened. Amazon's review will be upgraded, causing the system to capture possible violations on a large scale, causing many normal sales links to be affected.

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Strict inspection

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