It keeps going up! The search volume for this product on eBay keeps going up!

According to reports, eBay Ads recently disclosed the results of a survey on search behavior from December 2020 to February 2021. The survey showed that German consumers' demand for winter products is far greater than before, especially for home products. The search volume for decorative bottles increased by 125%, the search volume for home lighting products increased by 97%, and the search volume for scented candles increased by 79%.

Among home products, the demand for smart home products has grown even more prominently, with searches for smart home hubs (i.e. the control center for network-controlled lights, speakers, sensors and heating valves) increasing by 292%, and searches for smart furniture lighting equipment and smart speakers increasing by 150% and 65% respectively.

In addition, as more and more Germans got used to working from home during the 2020 epidemic lockdown, consumers' demand for office supplies also increased. Following a 2149% increase during the spring 2020 lockdown, searches for webcams again increased by 752% year-on-year , searches for headphones increased by 206%, and searches for monitors and printers increased by 57% and 53% respectively.

In addition, due to the inability to go out, Germany's home fitness products have also found a very broad market, with searches for dumbbells and kettle balls on eBay increasing by 295% and 211% respectively, and searches for jogging pants increasing by 67%. In addition, the demand for personal care products should not be underestimated. In the past three months, the demand for electric hair clippers on eBay has increased by 1503%.

Although vaccination work has been carried out worldwide, and Germany, as a major European country, has also grabbed a lot of vaccines, it seems that Germany's epidemic prevention and control work still has a long way to go.

German media reported that the epidemic in Germany has continued to rebound since the small-scale "unblocking" was implemented on March 8. Data released by the Robert Koch Institute, Germany's disease control agency, on the 18th showed that as of midnight on the same day, Germany had 17,504 new confirmed cases of COVID-19 compared with the previous day, the highest level since January 22 this year.

The report shows that in Germany, the proportion of newly confirmed cases infected with the B.1.1.7 variant has risen to 72% in the week from March 8 to 14. The report warns that given that the B.1.1.7 strain has reached such a high proportion, Germany may face an exponential growth in the number of new confirmed cases. Many German politicians and experts have begun to question the previously formulated de-lockdown plan.

Under this situation, it will take some time for Germany to completely control the epidemic. If the situation worsens again, it is likely to affect Germany's logistics conditions and economic policies. However, focusing on the present, Chinese sellers who are still doing business on the German site can continue to enjoy this wave of epidemic dividends, but they must pay attention to compliance with regulations and protect account security.

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